FACTORS AFFECTING TECHNOLOGY-BASED BUSINESS DIVERSIFICATION: THE CASE STUDY OF IKCO-TAM COMPANY

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ARASTI MOHAMMAD REZA; NOORI JAVAD; MALEKIFAR SIYAVASH

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Journal: JOURNAL OF TECHNOLOGY DEVELOPMENT MANAGEMENT Year:2014 | Volume:1 | Issue:4 Page(s): 9-47

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Title

FACTORS AFFECTING TECHNOLOGY-BASED BUSINESS DIVERSIFICATION: THE CASE STUDY OF IKCO-TAM COMPANY

Author(s)

ARASTI MOHAMMAD REZA | NOORI JAVAD | MALEKIFAR SIYAVASH | Issue Writer Certificate

Keywords

BUSINESS DIVERSIFICATIONQ2

ALIGNMENT TECHNOLOGY STRATEGY AND BUSINESS STRATEGYQ1

CONTEXTUAL FACTORSQ2

CASE STUDYQ2

THEME ANALYSISQ1

IRAN KHODRO INDUSTRIAL GROUPQ1

TAM COQ2

Abstract

This paper deals with Technology-based BUSINESS DIVERSIFICATION. In the past two decades, the alignment of Technology Strategy and Business Strategy has attracted the attention of academicians as well as practitioners from different segments of industry. It was recognized as one the most important research topics in the field of Strategic Planning and Technology Management. Although, corporations play an important role in the economy of countries, the focus of almost all of frameworks, models, tools and techniques developed in the field was mainly on single companies. In this paper, a theoretical framework has been proposed which explain how the strategy of diversification could be elaborated based on the corporate technological capabilities. Some CONTEXTUAL FACTORS influencing Technology-based Diversification have been also identified and presented. The applicability of proposed framework is illustrated through an in-depth CASE STUDY of TAM COmpany, one of Iran Khodro Group's main subsidiaries.

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APA: Copy

ARASTI, MOHAMMAD REZA, NOORI, JAVAD, & MALEKIFAR, SIYAVASH. (2014). FACTORS AFFECTING TECHNOLOGY-BASED BUSINESS DIVERSIFICATION: THE CASE STUDY OF IKCO-TAM COMPANY. JOURNAL OF TECHNOLOGY DEVELOPMENT MANAGEMENT, 1(4 ), 9-47. SID. https://sid.ir/paper/260295/en

Vancouver: Copy

ARASTI MOHAMMAD REZA, NOORI JAVAD, MALEKIFAR SIYAVASH. FACTORS AFFECTING TECHNOLOGY-BASED BUSINESS DIVERSIFICATION: THE CASE STUDY OF IKCO-TAM COMPANY. JOURNAL OF TECHNOLOGY DEVELOPMENT MANAGEMENT[Internet]. 2014;1(4 ):9-47. Available from: https://sid.ir/paper/260295/en

IEEE: Copy

MOHAMMAD REZA ARASTI, JAVAD NOORI, and SIYAVASH MALEKIFAR, “FACTORS AFFECTING TECHNOLOGY-BASED BUSINESS DIVERSIFICATION: THE CASE STUDY OF IKCO-TAM COMPANY,” JOURNAL OF TECHNOLOGY DEVELOPMENT MANAGEMENT, vol. 1, no. 4 , pp. 9–47, 2014, [Online]. Available: https://sid.ir/paper/260295/en

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