Proposing a game-theoretic approach for cooperative multi-echelon fuzzy supply chain with discount and marketing costs

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BEHNAMIAN JAVAD; Bashar Mohammad Mehdi

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Paper Information

Journal: JOURNAL OF INDUSTRIAL MANAGEMENT STUDIES Year:2020 | Volume:18 | Issue:56 Page(s): 51-86

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Title

Proposing a game-theoretic approach for cooperative multi-echelon fuzzy supply chain with discount and marketing costs

Author(s)

BEHNAMIAN JAVAD | Bashar Mohammad Mehdi | Issue Writer Certificate

Keywords

Supply ChainQ2

Game TheoryQ1

cooperationQ1

Metaheuristic algorithmQ1

Marketing costQ1

Abstract

Emphasizing the importance of competition and cooperation in Supply Chains promote the revitalization of Game Theory as a convenient tool for analyzing interactions, as well as how it affects the different levels of cooperation and coordination in a Supply Chain. Therefore, using the Game Theory concept, and based on a side-contract of partnership in profits and Marketing costs, in which profit is shared between all the chain levels’ members and marketing expenses is shared between producer and retailer, a cooperation model has been designed with the aim of maximizing the Supply Chain profit. In this research for the first time in fuzzy enviormet and with considering discount costs, a mathematical modeling is proposed in which to get closer to real conditions, Marketing cost is considered as a triangular fuzzy number. The proposed model has been solved using Genetic algorithm (GA), simulated annealing algorithm (SA) and a hybrid algorithm based on GA-SA, for some random examples, and the model has been validated using GAMS software.

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APA: Copy

BEHNAMIAN, JAVAD, & Bashar, Mohammad Mehdi. (2020). Proposing a game-theoretic approach for cooperative multi-echelon fuzzy supply chain with discount and marketing costs. JOURNAL OF INDUSTRIAL MANAGEMENT STUDIES, 18(56 ), 51-86. SID. https://sid.ir/paper/391090/en

Vancouver: Copy

BEHNAMIAN JAVAD, Bashar Mohammad Mehdi. Proposing a game-theoretic approach for cooperative multi-echelon fuzzy supply chain with discount and marketing costs. JOURNAL OF INDUSTRIAL MANAGEMENT STUDIES[Internet]. 2020;18(56 ):51-86. Available from: https://sid.ir/paper/391090/en

IEEE: Copy

JAVAD BEHNAMIAN, and Mohammad Mehdi Bashar, “Proposing a game-theoretic approach for cooperative multi-echelon fuzzy supply chain with discount and marketing costs,” JOURNAL OF INDUSTRIAL MANAGEMENT STUDIES, vol. 18, no. 56 , pp. 51–86, 2020, [Online]. Available: https://sid.ir/paper/391090/en

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