CUSTOMER ORIENTATION AND PERFORMANCE: A STUDY OF SMES

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ADU KWAKU APPIAH; SINGH SATYENDRA

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Journal Paper

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Journal: MANAGEMENT DECISION Year:1998 | Volume:36 | Issue:6 Page(s): 385-394

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Information Journal Paper

Title

CUSTOMER ORIENTATION AND PERFORMANCE: A STUDY OF SMES

Author(s)

ADU KWAKU APPIAH | SINGH SATYENDRA

Keywords

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Abstract

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Cites

DESIGNING A MODEL FOR ANALYZING AND FORECASTING OF THE CUSTOMER'S PURCHASING BEHAVIOR BASED ON THE FUNCTIONAL ATTITUDE THEORY (CASE STUDY IN IRAN'S CAR INDUSTRY)

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APA: Copy

ADU, KWAKU APPIAH, & SINGH, SATYENDRA. (1998). CUSTOMER ORIENTATION AND PERFORMANCE: A STUDY OF SMES. MANAGEMENT DECISION, 36(6), 385-394. SID. https://sid.ir/paper/575365/en

Vancouver: Copy

ADU KWAKU APPIAH, SINGH SATYENDRA. CUSTOMER ORIENTATION AND PERFORMANCE: A STUDY OF SMES. MANAGEMENT DECISION[Internet]. 1998;36(6):385-394. Available from: https://sid.ir/paper/575365/en

IEEE: Copy

KWAKU APPIAH ADU, and SATYENDRA SINGH, “CUSTOMER ORIENTATION AND PERFORMANCE: A STUDY OF SMES,” MANAGEMENT DECISION, vol. 36, no. 6, pp. 385–394, 1998, [Online]. Available: https://sid.ir/paper/575365/en

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