Information Journal Paper
APA:
CopySINGH, MANOHAR. (2005). CAPITAL MARKET IMPACT OF PRODUCT MARKETING STRATEGY: EVIDENCE FROM THE RELATIONSHIP BETWEEN ADVERTISING EXPENSES AND COST OF CAPITAL. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, 33(4), 432-444. SID. https://sid.ir/paper/580637/en
Vancouver:
CopySINGH MANOHAR. CAPITAL MARKET IMPACT OF PRODUCT MARKETING STRATEGY: EVIDENCE FROM THE RELATIONSHIP BETWEEN ADVERTISING EXPENSES AND COST OF CAPITAL. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE[Internet]. 2005;33(4):432-444. Available from: https://sid.ir/paper/580637/en
IEEE:
CopyMANOHAR SINGH, “CAPITAL MARKET IMPACT OF PRODUCT MARKETING STRATEGY: EVIDENCE FROM THE RELATIONSHIP BETWEEN ADVERTISING EXPENSES AND COST OF CAPITAL,” JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, vol. 33, no. 4, pp. 432–444, 2005, [Online]. Available: https://sid.ir/paper/580637/en