THE PERFORMANCE IMPACT OF MARKETING RESOURCES

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HOOLEY GRAHAM J.

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Journal Paper

Paper Information

Journal: JOURNAL OF BUSINESS RESEARCH Year:2005 | Volume:58 | Issue:1 Page(s): 18-27

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Information Journal Paper

Title

THE PERFORMANCE IMPACT OF MARKETING RESOURCES

Author(s)

HOOLEY GRAHAM J. | Issue Writer Certificate

Keywords

Not Registered.

Abstract

Cites

A SURVEY ON APPLICATION OF IT FOR SUSTAINABLE COMPETITIVE ADVANTAGE: THE CASE OF IRAN'S EXCELLENT MANUFACTURING COMPANIES
CATEGORIZING THE DRIVING AFFECTING FACTORS ON IRAN’S CARPET INDUSTRY COMPETITIVENESS BY FUZZY TOPSIS TECHNIQUE
COMPETITIVENESS SCALE OF IRAN'S COMMERCIAL BANKS FOCUSING ON INTERNATIONAL DEPARTMENTS PERFORMANCE
DESIGNING A MODEL FOR CORPORATE COMPETITIVENESS MEASUREMENT THROUGH STRUCTURAL EQUATION MODEL: CASE STUDY – IRAN'S NATIONAL PETROCHEMICAL COMPANY
STUDYING AND RANKING MARKETING APPROPRIATE STRATEGIES TO ACHIEVE COMPETITIVE ADVANTAGE IN PRIVATE HOTELS OF MAZANDARAN PROVINCE

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APA: Copy

HOOLEY, GRAHAM J.. (2005). THE PERFORMANCE IMPACT OF MARKETING RESOURCES. JOURNAL OF BUSINESS RESEARCH, 58(1), 18-27. SID. https://sid.ir/paper/595179/en

Vancouver: Copy

HOOLEY GRAHAM J.. THE PERFORMANCE IMPACT OF MARKETING RESOURCES. JOURNAL OF BUSINESS RESEARCH[Internet]. 2005;58(1):18-27. Available from: https://sid.ir/paper/595179/en

IEEE: Copy

GRAHAM J. HOOLEY, “THE PERFORMANCE IMPACT OF MARKETING RESOURCES,” JOURNAL OF BUSINESS RESEARCH, vol. 58, no. 1, pp. 18–27, 2005, [Online]. Available: https://sid.ir/paper/595179/en

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