Information Journal Paper
APA:
CopyKELLER, K.L.. (1993). CONCEPTUALIZING, MEASURING AND MANAGING CUSTOMER-BASED BRAND EQUITY. JOURNAL OF MARKETING, 57(1), 1-22. SID. https://sid.ir/paper/601956/en
Vancouver:
CopyKELLER K.L.. CONCEPTUALIZING, MEASURING AND MANAGING CUSTOMER-BASED BRAND EQUITY. JOURNAL OF MARKETING[Internet]. 1993;57(1):1-22. Available from: https://sid.ir/paper/601956/en
IEEE:
CopyK.L. KELLER, “CONCEPTUALIZING, MEASURING AND MANAGING CUSTOMER-BASED BRAND EQUITY,” JOURNAL OF MARKETING, vol. 57, no. 1, pp. 1–22, 1993, [Online]. Available: https://sid.ir/paper/601956/en