Information Journal Paper
APA:
CopyBURMANN, CHRISTOPH, & ZEPLIN, SABRINA. (2005). BUILDING BRAND COMMITMENT: A BEHAVIORAL APPROACH TO INTERNAL BRAND MANAGEMENT. JOURNAL OF BRAND MANAGEMENT, 12(4), 279-299. SID. https://sid.ir/paper/609276/en
Vancouver:
CopyBURMANN CHRISTOPH, ZEPLIN SABRINA. BUILDING BRAND COMMITMENT: A BEHAVIORAL APPROACH TO INTERNAL BRAND MANAGEMENT. JOURNAL OF BRAND MANAGEMENT[Internet]. 2005;12(4):279-299. Available from: https://sid.ir/paper/609276/en
IEEE:
CopyCHRISTOPH BURMANN, and SABRINA ZEPLIN, “BUILDING BRAND COMMITMENT: A BEHAVIORAL APPROACH TO INTERNAL BRAND MANAGEMENT,” JOURNAL OF BRAND MANAGEMENT, vol. 12, no. 4, pp. 279–299, 2005, [Online]. Available: https://sid.ir/paper/609276/en