MEASURING SWITCHING COSTS AND THE DETERMINANTS OF CUSTOMER RETENTION IN INTERNET ENABLED BUSINESSES: A STUDY OF ONLINE BROKERAGE INDUSTRY

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CHEN P.; HITT L.

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Journal Paper

Paper Information

Journal: INFORMATION SYSTEMS RESEARCH Year:2002 | Volume:13 | Issue:3 Page(s): 255-274

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Information Journal Paper

Title

MEASURING SWITCHING COSTS AND THE DETERMINANTS OF CUSTOMER RETENTION IN INTERNET ENABLED BUSINESSES: A STUDY OF ONLINE BROKERAGE INDUSTRY

Author(s)

CHEN P. | HITT L. | Issue Writer Certificate

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Abstract

Cites

PRESENTATION OF INTEGRATED MODEL OF CONSUMER BEHAVIOR IN ELECTRONIC SHOPPING

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APA: Copy

CHEN, P., & HITT, L.. (2002). MEASURING SWITCHING COSTS AND THE DETERMINANTS OF CUSTOMER RETENTION IN INTERNET ENABLED BUSINESSES: A STUDY OF ONLINE BROKERAGE INDUSTRY. INFORMATION SYSTEMS RESEARCH, 13(3), 255-274. SID. https://sid.ir/paper/616360/en

Vancouver: Copy

CHEN P., HITT L.. MEASURING SWITCHING COSTS AND THE DETERMINANTS OF CUSTOMER RETENTION IN INTERNET ENABLED BUSINESSES: A STUDY OF ONLINE BROKERAGE INDUSTRY. INFORMATION SYSTEMS RESEARCH[Internet]. 2002;13(3):255-274. Available from: https://sid.ir/paper/616360/en

IEEE: Copy

P. CHEN, and L. HITT, “MEASURING SWITCHING COSTS AND THE DETERMINANTS OF CUSTOMER RETENTION IN INTERNET ENABLED BUSINESSES: A STUDY OF ONLINE BROKERAGE INDUSTRY,” INFORMATION SYSTEMS RESEARCH, vol. 13, no. 3, pp. 255–274, 2002, [Online]. Available: https://sid.ir/paper/616360/en

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