Information Journal Paper
APA:
CopyWANG, H.. (2008). GLOBAL BRAND EQUITY MODEL: COMBINING CUSTOMER-BASED WITH PRODUCT-MARKET OUTCOME APPROACHES. JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 17(5), 305-316. SID. https://sid.ir/paper/618402/en
Vancouver:
CopyWANG H.. GLOBAL BRAND EQUITY MODEL: COMBINING CUSTOMER-BASED WITH PRODUCT-MARKET OUTCOME APPROACHES. JOURNAL OF PRODUCT AND BRAND MANAGEMENT[Internet]. 2008;17(5):305-316. Available from: https://sid.ir/paper/618402/en
IEEE:
CopyH. WANG, “GLOBAL BRAND EQUITY MODEL: COMBINING CUSTOMER-BASED WITH PRODUCT-MARKET OUTCOME APPROACHES,” JOURNAL OF PRODUCT AND BRAND MANAGEMENT, vol. 17, no. 5, pp. 305–316, 2008, [Online]. Available: https://sid.ir/paper/618402/en