Information Journal Paper
APA:
CopyBAUMGARTH, CARSTEN, & SCHMIDT, MARCO. (2010). HOW STRONG IS THE BUSINESS-TO-BUSINESS BRAND IN THE WORKFORCE? AN EMPIRICALLY-TESTED MODEL OF INTERNAL BRAND EQUITY IN A BUSINESS-TO-BUSINESS SETTING. INDUSTRIAL MARKETING MANAGEMENT, 39(3), 1250-1260. SID. https://sid.ir/paper/629922/en
Vancouver:
CopyBAUMGARTH CARSTEN, SCHMIDT MARCO. HOW STRONG IS THE BUSINESS-TO-BUSINESS BRAND IN THE WORKFORCE? AN EMPIRICALLY-TESTED MODEL OF INTERNAL BRAND EQUITY IN A BUSINESS-TO-BUSINESS SETTING. INDUSTRIAL MARKETING MANAGEMENT[Internet]. 2010;39(3):1250-1260. Available from: https://sid.ir/paper/629922/en
IEEE:
CopyCARSTEN BAUMGARTH, and MARCO SCHMIDT, “HOW STRONG IS THE BUSINESS-TO-BUSINESS BRAND IN THE WORKFORCE? AN EMPIRICALLY-TESTED MODEL OF INTERNAL BRAND EQUITY IN A BUSINESS-TO-BUSINESS SETTING,” INDUSTRIAL MARKETING MANAGEMENT, vol. 39, no. 3, pp. 1250–1260, 2010, [Online]. Available: https://sid.ir/paper/629922/en