Information Journal Paper
APA:
CopyWONG, H.Y., & MERRILEES, B.. (2005). A BRAND ORIENTATION TYPOLOGY FOR SMES: A CASE RESEARCH APPROACH. JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 14(3), 155-162. SID. https://sid.ir/paper/634454/en
Vancouver:
CopyWONG H.Y., MERRILEES B.. A BRAND ORIENTATION TYPOLOGY FOR SMES: A CASE RESEARCH APPROACH. JOURNAL OF PRODUCT AND BRAND MANAGEMENT[Internet]. 2005;14(3):155-162. Available from: https://sid.ir/paper/634454/en
IEEE:
CopyH.Y. WONG, and B. MERRILEES, “A BRAND ORIENTATION TYPOLOGY FOR SMES: A CASE RESEARCH APPROACH,” JOURNAL OF PRODUCT AND BRAND MANAGEMENT, vol. 14, no. 3, pp. 155–162, 2005, [Online]. Available: https://sid.ir/paper/634454/en