A PROCESS MODEL FOR CUSTOMER RELATIONAL ASSETS CREATION: A CASE STUDY OF ONLINE SECURITIES TRADING PLATFORM

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CHOU TZU; CHAN LEE; SHENG AN

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Journal Paper

Paper Information

Journal: INFORMATION MANAGEMENT AND COMPUTER SECURITY Year:2008 | Volume:17 | Issue:3 Page(s): 218-233

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Information Journal Paper

Title

A PROCESS MODEL FOR CUSTOMER RELATIONAL ASSETS CREATION: A CASE STUDY OF ONLINE SECURITIES TRADING PLATFORM

Author(s)

CHOU TZU | CHAN LEE | SHENG AN | Issue Writer Certificate

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Abstract

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ASSESSMENT OF CRITICAL FACTORS IN SUCCESSFUL IMPLEMENTATION OF ELECTRONIC CUSTOMER RELATIONSHIP MANAGEMENT IN PRIVATE BANKING USING ANALYTIC HIERARCHY PROCESS MODEL

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APA: Copy

CHOU, TZU, CHAN, LEE, & SHENG, AN. (2008). A PROCESS MODEL FOR CUSTOMER RELATIONAL ASSETS CREATION: A CASE STUDY OF ONLINE SECURITIES TRADING PLATFORM. INFORMATION MANAGEMENT AND COMPUTER SECURITY, 17(3), 218-233. SID. https://sid.ir/paper/657666/en

Vancouver: Copy

CHOU TZU, CHAN LEE, SHENG AN. A PROCESS MODEL FOR CUSTOMER RELATIONAL ASSETS CREATION: A CASE STUDY OF ONLINE SECURITIES TRADING PLATFORM. INFORMATION MANAGEMENT AND COMPUTER SECURITY[Internet]. 2008;17(3):218-233. Available from: https://sid.ir/paper/657666/en

IEEE: Copy

TZU CHOU, LEE CHAN, and AN SHENG, “A PROCESS MODEL FOR CUSTOMER RELATIONAL ASSETS CREATION: A CASE STUDY OF ONLINE SECURITIES TRADING PLATFORM,” INFORMATION MANAGEMENT AND COMPUTER SECURITY, vol. 17, no. 3, pp. 218–233, 2008, [Online]. Available: https://sid.ir/paper/657666/en

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