DEVELOPMENT OF SPORTS BY TV IN IRAN

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GHASEMI H.; MOZAFARI S.A.A.; AMIRTASH A.M.

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Journal: RESEARCH ON SPORT SCIENCE Year:2008 | Volume:5 | Issue:17 Page(s): 131-148

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Title

DEVELOPMENT OF SPORTS BY TV IN IRAN

Author(s)

GHASEMI H. | MOZAFARI S.A.A. | AMIRTASH A.M. | Issue Writer Certificate

Keywords

TV SPORTS PROGRAMQ1

SPORTS DEVELOPMENTQ2

MEDIA MANAGERSQ3

Abstract

The purpose of this study was to determine the role of TV in the sport development and to prepare an applicable model. For this purpose, 4 statistical populations were selected from people involved in the sports media: sports MEDIA MANAGERS, sports media experts, sports managers, and sports management experts. The subjects (n=342) were selected proportional to the number of the population (n=560). Subjects answered to a researcher-made questionnaire about present condition and the desired roles of TV in sport development. The questionnaire had 41 questions on 5 sub-scales including: the sports social organizations, financial, human resources, social and cultural factors, and educational factors. The research methodology was descriptive and casual- comparative and data was gathered by exploiting a survey method. The results showed that there was a significant difference between the present condition and the desired roles of the TV regarding the 5 sub-scales. From the view point of participants, the priorities in sub-scales in order to develop sports were: developing public sports, developing sports industry, selecting expert managers, decreasing the drug consumption, and designing, constructing and using sports facilities scientifically and based on current standards. In conclusion, in order to achieve the desired state in development of sport by TV, can make use of the priorities in TV planning and programming. Accordingly, an applicatory-contingency model was prepared to improve and coordinate the sports TV programs.

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APA: Copy

GHASEMI, H., MOZAFARI, S.A.A., & AMIRTASH, A.M.. (2008). DEVELOPMENT OF SPORTS BY TV IN IRAN. RESEARCH ON SPORT SCIENCE, 5(17), 131-148. SID. https://sid.ir/paper/68166/en

Vancouver: Copy

GHASEMI H., MOZAFARI S.A.A., AMIRTASH A.M.. DEVELOPMENT OF SPORTS BY TV IN IRAN. RESEARCH ON SPORT SCIENCE[Internet]. 2008;5(17):131-148. Available from: https://sid.ir/paper/68166/en

IEEE: Copy

H. GHASEMI, S.A.A. MOZAFARI, and A.M. AMIRTASH, “DEVELOPMENT OF SPORTS BY TV IN IRAN,” RESEARCH ON SPORT SCIENCE, vol. 5, no. 17, pp. 131–148, 2008, [Online]. Available: https://sid.ir/paper/68166/en

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