Interpretive structural modeling of strategies to increase the production of cooperative companies in Khuzestan province during the corona outbreak

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BOUDAGHI ALI; BAGHERI MASOUMEH; bahmani Sajjad; Shahriari Marziyeh; SADEGHI AMROABADI BEHROUZ

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Journal: Journal of Community Development (Rural and Urban) Year:2021 | Volume:13 | Issue:1 Page(s): 147-171

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Title

Interpretive structural modeling of strategies to increase the production of cooperative companies in Khuzestan province during the corona outbreak

Author(s)

Keywords

business flexibility

governance

interpretive structural modeling

Covid-19 pandemic

Khuzestan province

Abstract

The main purpose of this study is to identify strategies to increase the production of cooperatives in Khuzestan province during the corona outbreak. In this research, with regard to the research topic, the qualitative method and interpretive structural modeling approach have been used. The participants of the present study were 45 key informants in Khuzestan province in 2020. In the present study, semi-structured interview technique was used to collect data and purposive sampling was used to select cases. The results of the present study showed that in the period of corona outbreak, the production status of production cooperatives in Khuzestan province is moderate for the majority of interviewees (56. 6%). The results of structural analysis using Mick Mac software showed that from the perspective of experts, the most important strategies to increase the production of cooperatives in Khuzestan province in the pavilion period of Covid 19 include: Correct understanding of market and customer needs; Teaching cooperatives new production and sales methods; Strategic planning in cooperatives; Use of new sales and marketing methods; Supply chain efficiency 6. Home business development; Government support for production and business environment; business flexibility and innovation in production program; Working capital management; Trust and belief in the capabilities of cooperatives; Paying attention to the comparative advantages in forming a cooperative; Advertising and gaining customer trust Production activities, its maintenance and promotion; Cooperation and cooperation between departments; Comprehensive maintenance and promotion of human resources in production units; Acting on the approvals of the Facilitation and Corona headquarters.

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APA: Copy

BOUDAGHI, ALI, BAGHERI, MASOUMEH, bahmani, Sajjad, Shahriari, Marziyeh, & SADEGHI AMROABADI, BEHROUZ. (2021). Interpretive structural modeling of strategies to increase the production of cooperative companies in Khuzestan province during the corona outbreak. JOURNAL OF COMMUNITY DEVELOPMENT (RURAL AND URBAN COMMUNITIES) (TOWSEE ROSTAEI), 13(1 ), 147-171. SID. https://sid.ir/paper/957226/en

Vancouver: Copy

BOUDAGHI ALI, BAGHERI MASOUMEH, bahmani Sajjad, Shahriari Marziyeh, SADEGHI AMROABADI BEHROUZ. Interpretive structural modeling of strategies to increase the production of cooperative companies in Khuzestan province during the corona outbreak. JOURNAL OF COMMUNITY DEVELOPMENT (RURAL AND URBAN COMMUNITIES) (TOWSEE ROSTAEI)[Internet]. 2021;13(1 ):147-171. Available from: https://sid.ir/paper/957226/en

IEEE: Copy

ALI BOUDAGHI, MASOUMEH BAGHERI, Sajjad bahmani, Marziyeh Shahriari, and BEHROUZ SADEGHI AMROABADI, “Interpretive structural modeling of strategies to increase the production of cooperative companies in Khuzestan province during the corona outbreak,” JOURNAL OF COMMUNITY DEVELOPMENT (RURAL AND URBAN COMMUNITIES) (TOWSEE ROSTAEI), vol. 13, no. 1 , pp. 147–171, 2021, [Online]. Available: https://sid.ir/paper/957226/en

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