REPRESENTATION OF EVERYDAY LIFE IN STREET: SEMIOTICS OF RAHNAMI AND RANANDEGI CLIPS

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FARAJI MAHDI; HAMIDI N.

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Paper Information

Journal: CULTURAL STUDIES & COMMUNICATION Year:2006 | Volume:2 | Issue:5 Page(s): 159-178

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Information Journal Paper

Title

REPRESENTATION OF EVERYDAY LIFE IN STREET: SEMIOTICS OF RAHNAMI AND RANANDEGI CLIPS

Author(s)

FARAJI MAHDI | HAMIDI N. | Issue Writer Certificate

Keywords

HEGEMONYQ2

CULTUEQ3

REPRESENTATIONQ2

IDEOLOGYQ2

TELEVISIONQ2

IRANIAN ADVERTISEMENTSQ3

Abstract

This article aims at qualitative content analysis of "Rahnamai and Ranandegi Clips". 44 clips were chosen (They were at reach) and then, their social, technical and ideological codes were described according to semiotics approach. It was shown that these clips' signifiers have both apparent and hidden meaning structure. We have tried to show different REPRESENTATION of diverse social types such as "Lat", "Sosoul" and "Mohandes". Also, we tried to appear paradoxical messages which are situated in connotation. In this way, we believe that the signified of these clips are constructively cultural and discursive.

Cites

THE LEVEL AND TYPE OF WOMEN'S RESISTANCE TOWARDS POWER STRUCTURE OF EVERYDAY LIFE

References

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APA: Copy

FARAJI, MAHDI, & HAMIDI, N.. (2006). REPRESENTATION OF EVERYDAY LIFE IN STREET: SEMIOTICS OF RAHNAMI AND RANANDEGI CLIPS. CULTURAL STUDIES & COMMUNICATION, 2(5), 159-178. SID. https://sid.ir/paper/118081/en

Vancouver: Copy

FARAJI MAHDI, HAMIDI N.. REPRESENTATION OF EVERYDAY LIFE IN STREET: SEMIOTICS OF RAHNAMI AND RANANDEGI CLIPS. CULTURAL STUDIES & COMMUNICATION[Internet]. 2006;2(5):159-178. Available from: https://sid.ir/paper/118081/en

IEEE: Copy

MAHDI FARAJI, and N. HAMIDI, “REPRESENTATION OF EVERYDAY LIFE IN STREET: SEMIOTICS OF RAHNAMI AND RANANDEGI CLIPS,” CULTURAL STUDIES & COMMUNICATION, vol. 2, no. 5, pp. 159–178, 2006, [Online]. Available: https://sid.ir/paper/118081/en

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