MASS MEDIA AND THE REFLECTION OF WOMEN’S IDENTITY IN PUBLIC SCENE

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ATTARZADEH MOJTABA

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Journal Paper

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Journal: THE JOURNAL OF WOMENS' STUDIES (JOURNAL OF SCIENTIFIC AND RESEARCH ON WOMEN'S STUDIES) Year:2009 | Volume:3 | Issue:1 Page(s): 42-57

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Title

MASS MEDIA AND THE REFLECTION OF WOMEN’S IDENTITY IN PUBLIC SCENE

Author(s)

ATTARZADEH MOJTABA | Issue Writer Certificate

Keywords

MEDIAQ2

GOVERNMENTQ2

PUBLIC SCENEQ3

FEMINISMQ2

CIVIL AND GENDER IDQ3

Abstract

MEDIA as an immaterial part of the human culture which has a decisive role in the shaping and make- up of public opinion will just have an impact on its audience when the context for the acceptance of a notion has been prepared; otherwise its influence will be very temporary and provisional. With the establishment of a modern institute called the GOVERNMENT and the necessity for acquiring public opinion in decision making, the need for the concretization of public- GOVERNMENT relationship was felt and this is within this relationship that the role of MEDIA was strengthened comparing to the past. Moreover the distribution of power between the GOVERNMENT and the population underlined the active participation of people in the society. Due to such change and evolution, marginalization or inactivity of a part of the society, mainly women (because of political and social reasons), is nonsense and therefore the MEDIA can provide the context for moving from margins to the heart of society. This transition depends on enjoying an independent identification as well as on the increase of implying an effect, specially on the poor class of the society. The globalization has also highlighted a different approach towards the concept of identification, gender differences and social dimensions of women’s issues. By emphasizing on the role of MEDIA for underlying the real status of women in the PUBLIC SCENE, the present article will seek to prove the theory upon which the insistence on gender identification in the PUBLIC SCENE will conclude in the fact that women’s participation in the society will be more limited to the legal framework. But, through a library research, based on the descriptive- analytic method, this study tries to show that women’s presence will be more when it is automatic, competitive, collective, organized and conscious. If the emphasis of MEDIA on the activeness and participation of women in the PUBLIC SCENE is based on a gender identification in competition with men (as those disregarding women’s rights), their participation will not have the necessary vitality; since such procedure will just strengthen the feeling of being an Other and weaken the civil solidarity with no other result.

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APA: Copy

ATTARZADEH, MOJTABA. (2009). MASS MEDIA AND THE REFLECTION OF WOMEN’S IDENTITY IN PUBLIC SCENE. THE JOURNAL OF WOMENS' STUDIES (JOURNAL OF SCIENTIFIC AND RESEARCH ON WOMEN'S STUDIES), 3(1), 42-57. SID. https://sid.ir/paper/133220/en

Vancouver: Copy

ATTARZADEH MOJTABA. MASS MEDIA AND THE REFLECTION OF WOMEN’S IDENTITY IN PUBLIC SCENE. THE JOURNAL OF WOMENS' STUDIES (JOURNAL OF SCIENTIFIC AND RESEARCH ON WOMEN'S STUDIES)[Internet]. 2009;3(1):42-57. Available from: https://sid.ir/paper/133220/en

IEEE: Copy

MOJTABA ATTARZADEH, “MASS MEDIA AND THE REFLECTION OF WOMEN’S IDENTITY IN PUBLIC SCENE,” THE JOURNAL OF WOMENS' STUDIES (JOURNAL OF SCIENTIFIC AND RESEARCH ON WOMEN'S STUDIES), vol. 3, no. 1, pp. 42–57, 2009, [Online]. Available: https://sid.ir/paper/133220/en

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