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Information Journal Paper

Title

Business Strategies Formulation for Video Games in Iran

Pages

  155-180

Abstract

 This research is conducted aim to develop business strategies for video games in Iran. In this research, through analysis of this industry, appropriate business strategies are presented. To achieve this goal, after reviewing the literature on the field of strategy and strategic management, different aspects of the video game industry have been analyzed by looking at its situation in Iran and using qualitative methods such as interviewing experts and the Delphi technique. Based on this, information on the strengths and weaknesses, opportunities and threats have been gathered in this field in Iran. After this stage, business strategies that are necessary to improve conditions of this industry in Iran, have been developed and formulated through SWOT analysis and using the multi-stage framework of the research. The results are also presented in the form of four strategies and seven bedder solutions.

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    APA: Copy

    SHARIFI, SEYED MEHDI, JAVAHERI, JAVAD, & ESTIRI, MEHRDAD. (2019). Business Strategies Formulation for Video Games in Iran. IRANIAN JOURNAL OF CULTURAL RESEARCH, 12(1 (45) ), 155-180. SID. https://sid.ir/paper/136893/en

    Vancouver: Copy

    SHARIFI SEYED MEHDI, JAVAHERI JAVAD, ESTIRI MEHRDAD. Business Strategies Formulation for Video Games in Iran. IRANIAN JOURNAL OF CULTURAL RESEARCH[Internet]. 2019;12(1 (45) ):155-180. Available from: https://sid.ir/paper/136893/en

    IEEE: Copy

    SEYED MEHDI SHARIFI, JAVAD JAVAHERI, and MEHRDAD ESTIRI, “Business Strategies Formulation for Video Games in Iran,” IRANIAN JOURNAL OF CULTURAL RESEARCH, vol. 12, no. 1 (45) , pp. 155–180, 2019, [Online]. Available: https://sid.ir/paper/136893/en

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