DEVELOPING AN INTEGRATED MODEL OF MANUFACTURING STRATEGY IN COORDINATION WITH MARKETING AND BUSINESS STRATEGIES, AND STUDYING THIS COORDINATION’S IMPACT ON THE ORGANIZATIONS’ PERFORMANCE

Q: How can I download an article?

To download an article from SID, first log in to the site, search for the article title, and click on the 'Download Article' option.

Q: How can I download an ISI article?

To download an ISI article on SID, enter the keyword or article title in the search bar, view the relevant results, click on the desired article, and select the 'Download Article' option.

Q: How can I access the SID database?

To access the SID database, visit SID.ir, create an account, and log in to access scientific resources.

Q: Is downloading articles from SID free?

Some articles on SID are available for free, while others require payment. Details are specified on the article's page.

AARABI SEYED MOHAMMAD; MOSTAFAVI AMIR

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Journal Paper

Paper Information

Journal: JOURNAL OF MANAGEMENT STUDIES IN DEVELOPMENT & EVALUATION Year:2011 | Volume:21 | Issue:64 Page(s): 89-116

Download Full-Text

Persian Verion

View:

920

Download:

Cites:

Information Journal Paper

Title

DEVELOPING AN INTEGRATED MODEL OF MANUFACTURING STRATEGY IN COORDINATION WITH MARKETING AND BUSINESS STRATEGIES, AND STUDYING THIS COORDINATION’S IMPACT ON THE ORGANIZATIONS’ PERFORMANCE

Author(s)

AARABI SEYED MOHAMMAD | MOSTAFAVI AMIR | Issue Writer Certificate

Keywords

MANUFACTURING STRATEGYQ2

STRATEGIC ALIGNMENTQ2

COMPETITIVENESSQ2

BUSINESS STRATEGYQ2

MARKETING STRATEGYQ2

Abstract

Alignment among all the strategies of different sectors in every organization is now being one of the challenges of today’s organizational management. This paper aims to develop an integrated model of MANUFACTURING STRATEGY in coordination with marketing and business strategies. According to the obtained results, the mentioned coordination has a meaningful impact on organizational performance.Our research strategy is survey, and the method used, in terms of results is developmental, descriptive-oriented in terms of goal, and quantitative in terms of data. Measurement tools are questionnaire and interview. Our statistical population consists of the manufacturing companies admitted in the Tehran Stock Exchange. For measuring the companies’ performances, we calculated the growth rate of sales acquired from financial statements of five years. Descriptive and inferential statistics were used for data analysis. The research results verified the integrated model of MANUFACTURING STRATEGY. Findings also indicate that the companies incorporating a coordinative combination of business, marketing, and manufacturing strategies have a higher performance.

Cites

No record.

References

No record.

Cite

APA: Copy

AARABI, SEYED MOHAMMAD, & MOSTAFAVI, AMIR. (2011). DEVELOPING AN INTEGRATED MODEL OF MANUFACTURING STRATEGY IN COORDINATION WITH MARKETING AND BUSINESS STRATEGIES, AND STUDYING THIS COORDINATION’S IMPACT ON THE ORGANIZATIONS’ PERFORMANCE. JOURNAL OF MANAGEMENT STUDIES IN DEVELOPMENT & EVALUATION, 21(64), 89-116. SID. https://sid.ir/paper/202866/en

Vancouver: Copy

AARABI SEYED MOHAMMAD, MOSTAFAVI AMIR. DEVELOPING AN INTEGRATED MODEL OF MANUFACTURING STRATEGY IN COORDINATION WITH MARKETING AND BUSINESS STRATEGIES, AND STUDYING THIS COORDINATION’S IMPACT ON THE ORGANIZATIONS’ PERFORMANCE. JOURNAL OF MANAGEMENT STUDIES IN DEVELOPMENT & EVALUATION[Internet]. 2011;21(64):89-116. Available from: https://sid.ir/paper/202866/en

IEEE: Copy

SEYED MOHAMMAD AARABI, and AMIR MOSTAFAVI, “DEVELOPING AN INTEGRATED MODEL OF MANUFACTURING STRATEGY IN COORDINATION WITH MARKETING AND BUSINESS STRATEGIES, AND STUDYING THIS COORDINATION’S IMPACT ON THE ORGANIZATIONS’ PERFORMANCE,” JOURNAL OF MANAGEMENT STUDIES IN DEVELOPMENT & EVALUATION, vol. 21, no. 64, pp. 89–116, 2011, [Online]. Available: https://sid.ir/paper/202866/en

Related Journal Papers