Designing improvement model for trade fairs in Iran: Participant’ s point of view

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GOODARZI HOOSHANG; Vazifehdoost Hosein; Tabibi Seyed Jamalaldin; NIKOOMARAM HASHEM

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Journal: Journal of Management Future Research Year:2019 | Volume:30 | Issue:117 Page(s): 87-100

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Information Journal Paper

Title

Designing improvement model for trade fairs in Iran: Participant’ s point of view

Author(s)

GOODARZI HOOSHANG | Vazifehdoost Hosein | Tabibi Seyed Jamalaldin | NIKOOMARAM HASHEM | Issue Writer Certificate

Keywords

Trade FairQ1

Trade Fair PerformanceQ1

Exhibition ProcessQ1

Grounded TheoryQ1

Abstract

Objective – The main objective is to design a model for improving Trade Fair performance in Iran from participant’ s point of view. In this paper, we tried to elaborate important indices for Trade Fairs as well as presenting a comprehensive model including required activities for improvement of performance of Trade Fairs. Methodology: This study is based on Grounded Theory so there are no hypothesizes from the beginning. Content analysis is implemented and we did collect information through deep interviews and then distributing questionnaire in 4 important international Trade Fairs. Limitations: Providing required information by respondents is vital for the research while they prefer secrecy of information of their companies and are not ready to take risk in this regard. Results: The results showed that determined objectives of Trade Fairs in advance are forecasting and controlling factors for decreasing deviations in Trade Fairs and have direct and meaningful impacts on Exhibition Processes. Furthermore, exhibition activities have three stages; before, during and after Trade Fair and those three stages have direct and meaningful effects on Trade Fairs.

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APA: Copy

GOODARZI, HOOSHANG, Vazifehdoost, Hosein, Tabibi, Seyed Jamalaldin, & NIKOOMARAM, HASHEM. (2019). Designing improvement model for trade fairs in Iran: Participant’ s point of view. JOURNAL OF MANAGEMENT FUTURES RESEARCH(JOURNAL OF MANAGEMENT RESEARCH), 30(117 ), 87-100. SID. https://sid.ir/paper/204112/en

Vancouver: Copy

GOODARZI HOOSHANG, Vazifehdoost Hosein, Tabibi Seyed Jamalaldin, NIKOOMARAM HASHEM. Designing improvement model for trade fairs in Iran: Participant’ s point of view. JOURNAL OF MANAGEMENT FUTURES RESEARCH(JOURNAL OF MANAGEMENT RESEARCH)[Internet]. 2019;30(117 ):87-100. Available from: https://sid.ir/paper/204112/en

IEEE: Copy

HOOSHANG GOODARZI, Hosein Vazifehdoost, Seyed Jamalaldin Tabibi, and HASHEM NIKOOMARAM, “Designing improvement model for trade fairs in Iran: Participant’ s point of view,” JOURNAL OF MANAGEMENT FUTURES RESEARCH(JOURNAL OF MANAGEMENT RESEARCH), vol. 30, no. 117 , pp. 87–100, 2019, [Online]. Available: https://sid.ir/paper/204112/en

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