SURVEY OF THE ECONOMIC EFFICIENCY OF AGRICULTURAL COOPERATIVES IN THE BUINZAHRA CITY AND PRIORITIZATION OF THEIR PROBLEMS FACED IN THE MANAGEMENT PROCESS AND THE MARKETING SYSTEM

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MOZAFFARI MOHAMMAD MAHDI

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Journal: Rural Development Strategies Year:2016 | Volume:2 | Issue:4 Page(s): 364-383

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Title

SURVEY OF THE ECONOMIC EFFICIENCY OF AGRICULTURAL COOPERATIVES IN THE BUINZAHRA CITY AND PRIORITIZATION OF THEIR PROBLEMS FACED IN THE MANAGEMENT PROCESS AND THE MARKETING SYSTEM

Author(s)

MOZAFFARI MOHAMMAD MAHDI | Issue Writer Certificate

Keywords

AGRICULTURAL PRODUCTION COOPERATIVESQ1

RANDOM EFFICIENCYQ2

MARKETING SYSTEMQ2

BUINZAHRAQ2

Abstract

In this study Stochastic Data Envelopment Analysis method was used in order to estimate the economic efficiency of agricultural cooperatives in the BUINZAHRA city. Moreover, the Analytical Hierarchy Process method and Entropy criteria were used in order to prioritizate the agricultural cooperatives problems of this city in management and MARKETING SYSTEM. The required dates were related to the years 2012-2013 during which data were collected by interviewing and completing questionnaires for 43 members of the cooperatives. The Random Sampling method and the Cochran formula were used to determine the sample size and from the Cronbach's Alpha method was used in order to evaluate the validity and reliability of the questionnaire. The results showed that the RANDOM EFFICIENCY average of agricultural cooperatives in BUINZAHRA city is at the low level (79 Percent) and animal husbandry units have the lowest level of the efficiency. Also the results showed that inappropriate policies in the pricing and price volatility of agricultural products, the low level of services of packaging, processing, marketing and distribution of the products and the lack of long-term comprehensive planning by managers have the first, second and third ranks in the inefficiency of the management process and the MARKETING SYSTEM of cooperatives in the study area respectively. Finally, the site locating studies before the establishment of cooperatives, providing funding and loans with low interest rates to animal husbandry units, transferring the experiences and expertise of successful cooperatives to inefficient cooperatives and strengthening and supporting the MARKETING SYSTEM in order to resolve the problems facing the agricultural cooperatives of city BUINZAHRA were proposed based on the results obtained.

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APA: Copy

MOZAFFARI, MOHAMMAD MAHDI. (2016). SURVEY OF THE ECONOMIC EFFICIENCY OF AGRICULTURAL COOPERATIVES IN THE BUINZAHRA CITY AND PRIORITIZATION OF THEIR PROBLEMS FACED IN THE MANAGEMENT PROCESS AND THE MARKETING SYSTEM. RURAL DEVELOPMENT STRATEGIES, 2(4), 364-383. SID. https://sid.ir/paper/255750/en

Vancouver: Copy

MOZAFFARI MOHAMMAD MAHDI. SURVEY OF THE ECONOMIC EFFICIENCY OF AGRICULTURAL COOPERATIVES IN THE BUINZAHRA CITY AND PRIORITIZATION OF THEIR PROBLEMS FACED IN THE MANAGEMENT PROCESS AND THE MARKETING SYSTEM. RURAL DEVELOPMENT STRATEGIES[Internet]. 2016;2(4):364-383. Available from: https://sid.ir/paper/255750/en

IEEE: Copy

MOHAMMAD MAHDI MOZAFFARI, “SURVEY OF THE ECONOMIC EFFICIENCY OF AGRICULTURAL COOPERATIVES IN THE BUINZAHRA CITY AND PRIORITIZATION OF THEIR PROBLEMS FACED IN THE MANAGEMENT PROCESS AND THE MARKETING SYSTEM,” RURAL DEVELOPMENT STRATEGIES, vol. 2, no. 4, pp. 364–383, 2016, [Online]. Available: https://sid.ir/paper/255750/en

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