Identify the Effect of Entrepreneurial Marketing on Creating and Improving the Performance of Small and Medium Sport Enterprises

Q: How can I download an article?

To download an article from SID, first log in to the site, search for the article title, and click on the 'Download Article' option.

Q: How can I download an ISI article?

To download an ISI article on SID, enter the keyword or article title in the search bar, view the relevant results, click on the desired article, and select the 'Download Article' option.

Q: How can I access the SID database?

To access the SID database, visit SID.ir, create an account, and log in to access scientific resources.

Q: Is downloading articles from SID free?

Some articles on SID are available for free, while others require payment. Details are specified on the article's page.

RAHIMI AMIR; Alidoost Ghahfarkhi Ebrahim

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Journal Paper

Paper Information

Journal: NEW TRENDS IN SPORT MANAGEMENT Year:2019 | Volume:6 | Issue:23 Page(s): 23-31

Download Full-Text

Persian Verion

View:

453

Download:

Cites:

Information Journal Paper

Title

Identify the Effect of Entrepreneurial Marketing on Creating and Improving the Performance of Small and Medium Sport Enterprises

Author(s)

RAHIMI AMIR | Alidoost Ghahfarkhi Ebrahim | Issue Writer Certificate

Keywords

Entrepreneurial marketing

marketing

small and medium enterprises

sport

sport enterprise.rt business

Abstract

The current study aimed at identifying the effect of Entrepreneurial marketing on the creating and enhancing the performance of small and medium sport enterprises. This study was descriptive-survey. The statistical population consisted of top sport entrepreneurs in Tehran city including wholesale producers and distributors of sporting goods and 103 subjects were selected as the sample by simple random sampling method. The data were collected via a researcher-made questionnaire. The validity and reliability of the questionnaire were found to be 0. 68 and α =0. 85 respectively. In this study, descriptive statistics were used to analyze demographic variables and inferential statistics such as Pearson correlation coefficient, Durbin-Watson test, and linear regression test were applied. Finally, the findings and the results of regression test indicated that all 7 dimensions of Entrepreneurial marketing (except for resource leveraging) had significant and positive effects on creating and enhancing the performance of small and medium sport enterprises.

Cites

No record.

References

No record.

Cite

APA: Copy

RAHIMI, AMIR, & Alidoost Ghahfarkhi, Ebrahim. (2019). Identify the Effect of Entrepreneurial Marketing on Creating and Improving the Performance of Small and Medium Sport Enterprises. NEW TRENDS IN SPORT MANAGEMENT, 6(23 ), 23-31. SID. https://sid.ir/paper/368581/en

Vancouver: Copy

RAHIMI AMIR, Alidoost Ghahfarkhi Ebrahim. Identify the Effect of Entrepreneurial Marketing on Creating and Improving the Performance of Small and Medium Sport Enterprises. NEW TRENDS IN SPORT MANAGEMENT[Internet]. 2019;6(23 ):23-31. Available from: https://sid.ir/paper/368581/en

IEEE: Copy

AMIR RAHIMI, and Ebrahim Alidoost Ghahfarkhi, “Identify the Effect of Entrepreneurial Marketing on Creating and Improving the Performance of Small and Medium Sport Enterprises,” NEW TRENDS IN SPORT MANAGEMENT, vol. 6, no. 23 , pp. 23–31, 2019, [Online]. Available: https://sid.ir/paper/368581/en

Related Journal Papers