Information Journal Paper
APA:
CopyPAPPU, R., QUESTER, P.G., & COOKSEY, R.W.. (2005). CONSUMER-BASED BRAND EQUITY: IMPROVING THE MEASUREMENT-EMPIRICAL EVIDENCE. JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 14(3), 143-154. SID. https://sid.ir/paper/610170/en
Vancouver:
CopyPAPPU R., QUESTER P.G., COOKSEY R.W.. CONSUMER-BASED BRAND EQUITY: IMPROVING THE MEASUREMENT-EMPIRICAL EVIDENCE. JOURNAL OF PRODUCT AND BRAND MANAGEMENT[Internet]. 2005;14(3):143-154. Available from: https://sid.ir/paper/610170/en
IEEE:
CopyR. PAPPU, P.G. QUESTER, and R.W. COOKSEY, “CONSUMER-BASED BRAND EQUITY: IMPROVING THE MEASUREMENT-EMPIRICAL EVIDENCE,” JOURNAL OF PRODUCT AND BRAND MANAGEMENT, vol. 14, no. 3, pp. 143–154, 2005, [Online]. Available: https://sid.ir/paper/610170/en