THE EVALUATION OF MANAGEMENT SOCIAL POWER AND ITS RELATIONSHIP WITH CLIENTELE SATISFACTION (CASE OF STUDY: AGENCIES IN KHALKHAL CITY)

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YAGHOUBI CHOUBARI ALI; JALILI MAGHSOUD

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Journal Paper

Paper Information

Journal: JOURNAL OF IRANIAN SOCIAL DEVELOPMENT STUDIES (JISDS) Year:2014 | Volume:6 | Issue:2 (22) Page(s): 65-80

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Title

THE EVALUATION OF MANAGEMENT SOCIAL POWER AND ITS RELATIONSHIP WITH CLIENTELE SATISFACTION (CASE OF STUDY: AGENCIES IN KHALKHAL CITY)

Author(s)

YAGHOUBI CHOUBARI ALI | JALILI MAGHSOUD | Issue Writer Certificate

Keywords

CLIENTELE SATISFACTION

MANAGEMENT POWER

EXPERTISE POWER

BONUS POWER

COMPULSION POWER

AUTHORITY POWER

Abstract

The aim of this research is to investigate the management social power and its relationship with CLIENTELE SATISFACTION in agencies in Khalkhal city. The dependent variable is CLIENTELE SATISFACTION and the independent variable is MANAGEMENT POWER which is indicated by variables: the dimensions of legal power, BONUS POWER, EXPERTISE POWER, COMPULSION POWER and AUTHORITY POWER. In order to investigate the CLIENTELE SATISFACTION in Khalkhal city, a sample of 330 clientele is selected by a proportionate quota sampling technique. The research method is survey and a questionnaire is used. The findings show that there is a significant difference between socio-economic base and gender with CLIENTELE SATISFACTION and there also is a significant relationship between MANAGEMENT POWER and CLIENTELE SATISFACTION in agencies in Khalkhal city.

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APA: Copy

YAGHOUBI CHOUBARI, ALI, & JALILI, MAGHSOUD. (2014). THE EVALUATION OF MANAGEMENT SOCIAL POWER AND ITS RELATIONSHIP WITH CLIENTELE SATISFACTION (CASE OF STUDY: AGENCIES IN KHALKHAL CITY). JOURNAL OF IRANIAN SOCIAL DEVELOPMENT STUDIES (JISDS), 6(2 (22)), 65-80. SID. https://sid.ir/paper/630410/en

Vancouver: Copy

YAGHOUBI CHOUBARI ALI, JALILI MAGHSOUD. THE EVALUATION OF MANAGEMENT SOCIAL POWER AND ITS RELATIONSHIP WITH CLIENTELE SATISFACTION (CASE OF STUDY: AGENCIES IN KHALKHAL CITY). JOURNAL OF IRANIAN SOCIAL DEVELOPMENT STUDIES (JISDS)[Internet]. 2014;6(2 (22)):65-80. Available from: https://sid.ir/paper/630410/en

IEEE: Copy

ALI YAGHOUBI CHOUBARI, and MAGHSOUD JALILI, “THE EVALUATION OF MANAGEMENT SOCIAL POWER AND ITS RELATIONSHIP WITH CLIENTELE SATISFACTION (CASE OF STUDY: AGENCIES IN KHALKHAL CITY),” JOURNAL OF IRANIAN SOCIAL DEVELOPMENT STUDIES (JISDS), vol. 6, no. 2 (22), pp. 65–80, 2014, [Online]. Available: https://sid.ir/paper/630410/en

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