WHO'S ON FIRST? STAKEHOLDER DIFFERENCES IN CUSTOMER RELATIONSHIP MANAGEMENT AND THE ELUSIVE NOTION OF "SHARED UNDERSTANDING"

PLOUFFE, C.R., WILLIAMS, B.C., & LEIGH, T.W.. (2004). WHO'S ON FIRST? STAKEHOLDER DIFFERENCES IN CUSTOMER RELATIONSHIP MANAGEMENT AND THE ELUSIVE NOTION OF "SHARED UNDERSTANDING". JOURNAL OF PERSONAL SELLING AND SALES MANAGEMENT, 24(4), 323-328. SID. https://sid.ir/paper/648176/en

PLOUFFE C.R., WILLIAMS B.C., LEIGH T.W.. WHO'S ON FIRST? STAKEHOLDER DIFFERENCES IN CUSTOMER RELATIONSHIP MANAGEMENT AND THE ELUSIVE NOTION OF "SHARED UNDERSTANDING". JOURNAL OF PERSONAL SELLING AND SALES MANAGEMENT[Internet]. 2004;24(4):323-328. Available from: https://sid.ir/paper/648176/en

C.R. PLOUFFE, B.C. WILLIAMS, and T.W. LEIGH, “WHO'S ON FIRST? STAKEHOLDER DIFFERENCES IN CUSTOMER RELATIONSHIP MANAGEMENT AND THE ELUSIVE NOTION OF "SHARED UNDERSTANDING",” JOURNAL OF PERSONAL SELLING AND SALES MANAGEMENT, vol. 24, no. 4, pp. 323–328, 2004, [Online]. Available: https://sid.ir/paper/648176/en