INTERNATIONAL CONFERENCE ON MANAGEMENT AND ENTREPRENEURSHIP | Year:2016 | دوره:2 |Papers Count:13

THE AIM OF THIS STUDY WAS TO INVESTIGATE AND STUDY ORGANIZATIONAL LEARNING AND ORGANIZATIONAL PERFORMANCE IN AZNA BAYER AFLAK PHARMACEUTICAL COMPANY. THIS STUDY IS A DESCRIPTIVE - CORRELATION. THE POPULATION WAS A TOTAL OF 80 AND SAMPLE SIZE WAS OF 68 OF EMPLOYEES OF THE AZNA BAYER AFLAK PHARMACEUTICAL COMPANY. FINALLY, USING PEARSON CORRELATION AND MULTIPLE REGRESSION ANALYSIS, HYPOTHESES WERE TESTED AND ANALYZED, AND A DIRECT RELATIONSHIP BETWEEN ORGANIZATIONAL LEARNING AND ORGANIZATIONAL PERFORMANCE WERE ACCEPTED.

MAINTAIN AND STRENGTHEN CUSTOMER LOYALTY FOR COMPANIES CONCERNED TO MAINTAIN AND DEVELOP THEIR COMPETITIVE POSITION IN THE MARKET, CONSIDERED STRATEGIC CHALLENGE. THIS STUDY INVESTIGATES THE RELATIONSHIP BETWEEN ETHICAL BEHAVIOR TIPS WITH SATISFACTION AND ENJOY THE GARDEN AND FINALLY REVISIT DEALS BY VISITORS. NATIONAL BOTANICAL GARDEN ON THE ISSUE OF ATTRACTING CUSTOMERS TO VISIT IRAN A KIND OF INTERACTION BETWEEN GUIDES AND VISITORS AS A SPECIAL FORM OF MARKETING CAN OCCUR AS A RESULT OF THE VISITOR AND GUIDE, BOTH THE RESULT OF TICKET SALES WILL BE AFFECTED. HELP GARDEN AS THE FIRST INTERFACE, A SIGNIFICANT IMPACT ON THE ATTITUDE OF VISITORS RELIABLE AND VALUE MSB PROVIDES SERVICES AND THE CONTINUED RELATIONSHIP WITH THE INSTITUTION RESPECTIVE VISITOR GUIDANCE. THE STUDY POPULATION INCLUDED THE NATIONAL BOTANIC GARDEN OF VISITORS AND THE NUMBER OF SAMPLES IS 384. IN THIS STUDY, RANDOM SAMPLING METHOD IS USED. THE RESULTS SHOW THAT EMOTIONAL BEHAVIOR GUIDES VISITORS TO THE GARDEN HAVE A DIRECT INFLUENCE ON SATISFACTION, TRUST AND SATISFACTION OF VISITORS IS ALSO REVISIT THE GARDEN WILL HAVE A DIRECT EFFECT, BUT THE POSITIVE EFFECT ON THE VARIABLE REVISIT MEDIATION, SATISFACTION AND ENJOYMENT OF THE GARDEN IS FAR MORE VISITORS. BECAUSE OF THE ABOVE CAN BE SAID TO HAVE SATISFIED CLIENTS AND SUPERVISORS SHOULD HAVE VISITED GARDEN PUBLIC RELATIONS, EMOTIONAL AND MORAL BEHAVIOR IS GOOD AND IS SUITABLE FOR CLIENTS.

CLASSIC MANAGEMENT SCIENCE METHODS ARE NOT APPROPRIATE BECAUSE OF AMBIGUOUS DATA FOR MODELING AND CAUSING LACK OF FLEXIBILITY IN DECISION-MAKING MATHEMATICAL MODELS WHERE THE UNCERTAINTIES OF MANAGEMENT SYSTEMS, MAKES DECISIONS ON MARKETING MANAGEMENT AND MARKETING MIX TO DETERMINE THE VALUE OF THE BUSINESS ENVIRONMENT IS NOT OPTIMAL. HAVING OPTIMAL DECISION RESULTED IN MARKETING MANAGEMENT IS PRODUCT DEVELOPMENT, SALES, PROMOTION. NOW FUZZY MANAGEMENT KNOWLEDGE USING THEORY FUZZY SYSTEMS CAN BE A NEW APPROACH TO SOLVE THE PROBLEM AND ANSWER THE QUESTIONS POSED IN THE MANAGEMENT SYSTEMS. THE THEORY OF FUZZY SYSTEMS USING FUZZY LOGIC THEORY AND FUZZY MEASURES CAN BE MODELING THE PARAMETERS SUCH AS KNOWLEDGE, EXPERIENCE, JUDGMENT AND DECISION HUMAN AND WHILE MAINTAINING THE FLEXIBILITY OF THE MODEL, PROVIDE GRAY IMAGE OF THE GRAY WORLD.

TODAY, SUCCESSFUL COMPANIES RECOGNIZE THAT THEIR EMPLOYEES ARE THEIR MOST VALUABLE ASSET (INCLUDING WORKERS AND MANAGERS) AS WELL AS THE BEHAVIOR OF THE PEOPLE IN THE ORGANIZATION WITH RESPECT NOT ONLY WORKING PROPERLY BUT ALSO A CRUCIAL ELEMENT TO THE SUCCESS OF THE ORGANIZATION. ONE OF THE MAIN CONCERNS OF MANAGERS AND TO IMPROVE THE PRODUCTIVITY OF THE ORGANIZATION. MANY FACTORS INFLUENCE LABOR PRODUCTIVITY ORGANIZATION. ONE OF THESE FACTORS IS THE CULTURE OF THE ORGANIZATION. ORGANIZATIONAL CULTURE IS COMPRISED OF SEVERAL VARIABLES. OF WHICH OF THESE FACTORS HAVE A GREATER IMPACT ON LABOR PRODUCTIVITY CAN BE HELPFUL TO MANAGERS. BECAUSE THE ALLOCATION OF RESOURCES AND EQUIPMENT OF THE FACTORS THAT IMPACT THE PRODUCTIVITY OF LABOR ORGANIZATION, CAN HELP ORGANIZATIONS SUCCEED IN ACHIEVING THE GOALS OF THE ORGANIZATION. THE AIM OF THIS STUDY IS RECOGNIZING THE DIMENSIONS OF ORGANIZATIONAL CULTURE AND ITS IMPACT ON IMPROVING THE EMPLOYEE PRODUCTIVITY. FOR THIS PURPOSE SOME OF THE ORGANIZATIONAL CULTURE INDICATORS INCLUDING: MISSION, ADAPTABILITY, CONSISTENCY, INVOLVEMENT IN WORK ARE IDENTIFIED, THEN A QUESTIONNAIRE DETERMINE CAUSAL RELATIONSHIPS BETWEEN THESE DIMENSIONS AND AFTER THE COMPLETION OF QUESTIONNAIRES BY EXPERTS, THE RESULTS WERE ANALYZED BY DEMATEL TECHNIQUES. FINALLY, ACCORDING TO THE RESULTS OF EACH DIMENSION ON THE IMPORTANCE AND IMPACT ON EMPLOYEE PRODUCTIVITY WERE PRIORITIZED.

NOWADAYS, THE RAPID CHANGES WITH THE TURBULENCE AND TURMOIL MAKE UP SOME OF THE ORGANIZATIONAL ENVIRONMENT AND ONE OF THE MOST IMPORTANT TOOLS THAT WILL HELP MANAGERS IN THIS ENVIRONMENT IS STRATEGIC MANAGEMENT. THEREFORE, CHOOSING THE RIGHT STRATEGY AND MANAGEMENT CONTROL SYSTEMS ALIGNED WITH THE STRATEGY IS THE PROBLEM THAT MOST MANAGERS ARE FACED WITH IT. THE PURPOSE OF THE PRESENT STUDY IS TO INVESTIGATE THE RELATIONSHIP AMONG BUSINESS STRATEGY, MANAGEMENT CONTROL SYSTEMS AND PERFORMANCE IN QAZVIN INDUSTRIAL ESTATES THE FINDINGS INDICATE THAT TWO BUSINESS STRATEGIES AFFECTS MANAGEMENT CONTROL SYSTEMS AND THESE SYSTEMS AFFECT BUSINESS PERFORMANCE.

CRISIS IS THE INEVITABLE FACT OF THE MOST ORGANIZATIONS. THIS RESEARCH SHOWS THAT HOW CRISIS MANAGEMENT WITH INTELLIGENCE, INITIATIVE PLAN TO COPE WITH EMERGENCIES AND IN MANY CASES HAS PROVIDED OPPORTUNITIES FOR ORGANIZATIONAL GROWTH AND DEVELOPMENT. THIS ARTICLE DESCRIBES HOW THE CRISIS FORM IN THE MEDIA ORGANIZATIONS AND IT FOCUS ON THE CRISIS MANAGEMENT COMPONENTS TO DEAL WITH CRISIS MEDIA ORGANIZATIONS. THE PURPOSE OF THIS RESEARCH IS TO FIND CORRECT UNDERSTANDING OF THE CRISIS AND ITS STAGES AND TO PRESENT A CONCEPTUAL MODEL OF CRISIS MANAGEMENT IN MEDIA ORGANIZATIONS IN TIMES OF CRISIS. THIS ARTICLE TRIES TO EXPLAIN THE CRISIS MANAGEMENT, ISSUES AFFECTING THE ORGANIZATIONAL CRISIS FEATURES OF CRISIS MANAGEMENT AND CRISIS MANAGEMENT CYCLE MODEL BASED ON A CONCEPTUAL MODEL OF CRISIS MANAGEMENT IN MEDIA ORGANIZATIONS.

THIS STUDY EXAMINED THE IMPACT OF THE APPLICATION OF CLOUD COMPUTING ON STUDENTS' PLANNING. THIS STUDY IS APPLIED, EXPERIMENTAL, PRETEST - POSTTEST CONTROL GROUP AND THE DESCRIPTIVE ANALYSIS OF COVARIANCE WAS PERFORMED. THE STUDY POPULATION CONSISTED OF ALL STUDENTS IN CITY SCHOOLS RAY THAT 44 PEOPLE RANDOMLY SELECTED FROM TWO SCHOOL BOYS INTO TWO GROUPS OF 22 INDIVIDUALS WERE SELECTED AS TEST AND CONTROL GROUPS. DATA WAS COLLECTED USING A QUESTIONNAIRE METHOD TO MEASURE THE ACADEMIC PERFORMANCE OF STUDENT’S SHADES AND TAYLOR'S ADAPTATION OF RESEARCH IN THE FIELD OF ACADEMIC PERFORMANCE FOR VALIDATION OF THE IRANIAN SOCIETY. THE STANDARD QUESTIONNAIRE OF 48 QUESTIONS WAS DESIGNED TO MEASURE THE SPECTRA OF VERY HIGH, HIGH, SOMEWHAT LOW AND TOO LITTLE WAS USED. CRONBACH'S ALPHA COEFFICIENT WAS USED TO ASSESS THE SUSTAINABILITY OF THAT AMOUNT WAS EQUAL TO.74, INDICATING THAT THE QUESTIONNAIRE WAS VALID. IN ORDER TO ANALYZE THE INFORMATION OBTAINED THROUGH THE QUESTIONNAIRES SPSS SOFTWARE IN TWO PARTS: DESCRIPTIVE (MEAN, FREQUENCY, CUMULATIVE PERCENTAGE) AND INFERENTIAL STATISTICS (SHAPIRO-WILK TEST AND ANCOVA) WAS PERFORMED. THE RESULTS SHOWED THAT THE USE OF CLOUD COMPUTING IN EDUCATION HAS A POSITIVE IMPACT ON STUDENTS' PLANNING.

THE AIM OF THIS STUDY WAS TO DETERMINE THE RELATIONSHIP BETWEEN INFORMATION AND COMMUNICATION TECHNOLOGY AND PLANNING. THEREFORE, IN THIS STUDY, THE LITERATURE REVIEW AND RESEARCH BACKGROUND, THE INDICATORS RELATED TO EACH OF THE INDEPENDENT AND DEPENDENT VARIABLES STUDY WERE IDENTIFIED. THEN, BASED ON THE CONCEPTUAL MODEL WAS DRAWN. TO USE THE MODEL, QUESTIONNAIRE (TOTAL POPULATION, ACCORDING TO EXPERTS VOLUME WAS ESTIMATED AT 200 SAMPLES OF 127 PATIENTS WAS ACHIEVED USING MORGAN TABLE) WAS DESIGNED AND THE SAMPLE IS SELECTED. EXISTING SINGLE-SAMPLE T-TEST WAS USED VARIABLES. BASED ON THE RESULTS OF THE RANKING FRIEDMAN ICT REQUIREMENTS, THE HIGHEST RANK AWARDED TO KNOWLEDGE MANAGEMENT, AND RANKED SECOND WITH AN AVERAGE RATING OF 2.06 TO 1.98 INFORMATION MANAGEMENT SYSTEM AND THE THIRD WITH AN AVERAGE RATING MANAGEMENT SYSTEM ELECTRONIC DOCUMENTS DEALT WITH AN AVERAGE RATING OF 1.96 IN THE RANKING REQUIREMENTS PLANNING, THE FIRST RANK OF TARGETING WITH AN AVERAGE RATING OF 3.98, 3.77 SECOND TO DETERMINE THE AVERAGE RATING, THIRD TO CONTENT WITH AN AVERAGE RATING OF 3.44, FOURTH IN THE ASSESSMENT WITH AN AVERAGE RATING OF 3.33, FIFTH IN THE EVALUATION PLAN WITH AN AVERAGE RATING OF 27.3, SIXTH WITH AN AVERAGE RATING OF 3.20 WAS ALLOCATED TO EQUIPMENT AND FACILITIES. AND ICT-RELATED NEEDS BY A FACTOR OF 59% ON RESOLVING PLANNING HAS A POSITIVE EFFECT.

TODAY'S BUSINESS ENVIRONMENT REQUIRES INNOVATION IN REVIEW PROCESSES AND PRACTICES OF ORGANIZATIONS AND COMPANIES. COMPANIES MUST CLOSELY EXAMINE THEIR PERFORMANCE. IN ORDER TO ENSURE THE OPTIMAL ALLOCATION OF LIMITED RESOURCES, EVALUATE THE PERFORMANCE OF COMPANIES IS VITAL. OVER TIME, PERFORMANCE MEASUREMENT INDICATORS SUCH AS RETURN ON EQUITY WERE INTRODUCED, BUT CRITICISM SUCH AS: LACK OF SENSITIVITY TO RISK, NOT TAKING INTO ACCOUNT THE TIME VALUE OF MONEY ON THESE TOOLS WERE IMPORTED. THAT IS WHY TOOLS SUCH AS ECONOMIC VALUE ADDED WAS INVENTED. THE RATIONALE FOR USING ECONOMIC VALUE TO MAXIMIZE VALUE FOR SHAREHOLDERS. THE USE OF VALUE-ADDED BENEFITS AND ECONOMIC BENEFITS FROM THE RESULTS OF THIS RESEARCH.

SINCE TECHNOLOGIES HAVE AN UNDENIABLE ROLE IN THE DEVELOPMENT OF INDUSTRIES, THERE HAS BEEN AN ATTEMPT TO HAVE A SURVEY ON THE AMOUNT OF USING FORMS IN ONE OF THE PROFESSIONAL AREAS OF THE MANAGERS IN THE E-MARKETING IN THE PRESENT STUDY. THE STATISTICAL POPULATION OF THE PRESENT STUDY INCLUDED 756 EMPLOYEES WORKING IN THE TRAVELLING AGENCIES AND THE RESERVATION AND MARKETING DEPARTMENTS OF THE HOTELS IN THE KURDISTAN PROVINCE. THE SAMPLE OF THE SURVEY INCLUDED 255 PEOPLE FROM AMONG THE EMPLOYEES WORKING IN THESE CENTERS. A QUESTIONNAIRE WAS USED AS THE INSTRUMENT OF THE STUDY TO COLLECT THE NECESSARY DATA AND DESCRIPTIVE STATISTICS WAS USED TO ANALYZE THEM. THE RESULTS OF THE ANALYSIS REVEALED THAT THE E-MARKETING ACTIVITIES OF THE EMPLOYEES CAN TAKE PLACE IN THREE FORMS: B2C, B2B, AND B2G. AMONG THESE FORMS B2C HAS THE MOST PERCENTAGE OF USAGE. THE AMOUNT OF USING OF B2B ACTIVITIES IN THE TRAVELLING AGENCIES WAS GREATER THAN HOTELS. B2G WAS EXCLUSIVELY USED IN THE HOTELS AND THERE WAS NO SIGN OF USING B2G IN THE TRAVEL AGENCY ACTIVITIES.

TODAY, PUBLIC AND PRIVATE ORGANIZATIONS TO JOIN IN THE PROCESS OF GLOBALIZATION AND WORLD TRADE SYSTEM ARE FACED WITH MANY CHALLENGES. IN GLOBAL MARKETS AND DOMESTIC MARKETS WILL REQUIRE EVEN STAY IN COMPETITION WITH POWERFUL COMPETITORS, AND WITH THE GROWING NUMBER AND COMPLEXITY OF OBJECTIVES, PROCESSES AND ORGANIZATIONAL STRUCTURE OF THE COMPETITION SCENE, ORGANIZATIONS CAN SURVIVE THE DEMANDS AND EXPECTATIONS OF CUSTOMERS AND STAKEHOLDERS TO BE ACCOUNTABLE, AND ITS OUTPUT HAS QUALITY THAT SATISFY CUSTOMERS, CONSUMERS, EMPLOYEES, SHAREHOLDERS, SUPPLIERS AND SOCIETY. IT IS IMPORTANT TO DISCUSS QUALITY MANAGEMENT. TO IMPROVE THE QUALITY AND MANAGEMENT OVER THE YEARS MANY ATTEMPTS HAVE BEEN MADE, AND FINALLY EFQM AS ONE OF THE BEST MODELS FOR QUALITY MANAGEMENT AND EXCELLENCE KNOWN ORGANIZATION TO ACHIEVE STABILITY.

CREATIVITY IS A PROCESS THAT, THROUGH EXPLORATION AND COMBINING RESOURCES, IDEAS OF "NEW AND USEFUL" IS CREATED AND INNOVATION SUCCESSFUL APPLICATION OF NEW AND USEFUL IDEAS GENERATED IN THE FORM OF NEW PRODUCTS, NEW SERVICES AND NEW MARKETS. THE INTERESTING POINT IS THAT THE MERE EXISTENCE OF CREATIVITY AND INNOVATION WILL NOT LEAD TO THE DEVELOPMENT OF ENTREPRENEURSHIP AND MANAGERIAL SKILLS, UNLESS IT IS COMBINED WITH THE CAPABILITIES AND FUNCTIONS. EMPOWERMENT BY THE CHANGE IN KNOWLEDGE, ATTITUDES, EMOTIONS, VALUES, AND CHANGES IN THE ACTIVITIES AND SKILLS WILL LEAD TO DEVELOPMENT. THEREFORE, IDENTIFY AND MANAGE OPPORTUNITIES, THREATS, STRENGTHS AND WEAKNESSES THAT EXIST IN THE EMPOWERMENT OF AGRICULTURAL ENTREPRENEURS, IS INEVITABLE. THE PURPOSE THIS STUDY, BY THE NATURE OF THE QUALITATIVE-QUANTITATIVE, IS ANALYSIS OF STRUCTURAL AFFECTING EMPOWERMENT AGRICULTURAL ENTREPRENEURS IN THE CITY OF KERMANSHAH. DATA COLLECTION WAS PERFORMED USING RAPID RURAL APPRAISAL. EFFECTIVE STRUCTURES BASED ON SWOT ANALYSIS AND ON THE BASIS THOSE IS PREPARE A QUESTIONNAIRE TO DETERMINE THE VALIDITY OF THE VIEWS OF EXPERTS IN ENTREPRENEURSHIP AND FINALLY BASED ON THE RESULTS IN ORDER TO SEIZE THE OPPORTUNITIES, STRENGTHS BY STRENGTHENING THE APPROPRIATE OVERCOME WEAKNESSES, AS WELL AS REINFORCE THE STRENGTHS AND WEAKNESSES IN ORDER TO ELIMINATE THE THREAT PRESENTED STRATEGIES.

MARKETING OF NANO-TECHNOLOGICAL PRODUCTS HAS SPECIAL FEATURES AND IS ESSENTIAL TO CONSIDER ITS RELATED ISSUES BY ANOTHER LOOK. THIS STUDY IS THE FIRST RESEARCH TO IDENTIFY VARIABLES ASSOCIATED WITH THE LOCATION FACTORS (SOCIAL ENVIRONMENT, THE ROLE OF SHOPPING, TIME, AND THE FORMER STATES, AND THE PHYSICAL ENVIRONMENT) ON CONSUMERS' PURCHASING BEHAVIOR OF NANO PRODUCTS RESPECTIVELY. CONSUMERS OF TEXTILE NANO PRODUCTS IN MASHHAD AND NEYSHABUR OF IRAN ARE STATISTICS SOCIETY. QUESTIONIRE WAS USED TO COLLECT DATA IN THIS RESEARCH. THE QUESTIONS WERE DESIGNED BY EMULATING THE INTERNAL AND EXTERNAL QUESTIONNAIRES. TO ANALYZE THE DATA, DESCRIPTIVE STATISTICS (PERCENTAGE, MEAN AND STANDARD DEVIATION) AND INFERENTIAL STATISTICS (MULTIPLE REGRESSION) WERE USED. ALSO, INFORMATION OBTAINED FROM THE QUESTIONNAIRES WERE ANALYZED BY SPSS SOFTWARE. ACCORDING TO RESULTS OF THIS RESEARCH, AMONG VARIABLES OF RESEARCH ONLY THE SOCIAL ENVIRONMENT AND THE PURCHASE ROLE HAD SIGNIFICANT RELATIONSHIP WITH PURCHASE BEHAVIOR OF CONSUMERS.