NEEDS AND INTERNAL/EXTERNAL MOTIVATION FACTORS (A CASE STUDY OF IAU, ABHAR BRACH EMPLOYEES)

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GHORBANI RANA

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Journal: JOURNAL OF BEHAVIORAL SCIENCES Year:2010 | Volume:2 | Issue:4 Page(s): 91-118

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Information Journal Paper

Title

NEEDS AND INTERNAL/EXTERNAL MOTIVATION FACTORS (A CASE STUDY OF IAU, ABHAR BRACH EMPLOYEES)

Author(s)

GHORBANI RANA | Issue Writer Certificate

Keywords

MOTIVATIONQ2

INTERNAL MOTIVATIONQ2

EXTERNAL MOTIVATIONQ2

STAFF PERFORMANCEQ2

Abstract

This paper intended to study the effects of needs, internal and external MOTIVATION on the university STAFF PERFORMANCE. Therefore, using Raymond Ketzel and Donna Thompson’s cotemporary classification, the main MOTIVATION Theories were divided into internal and external theories. The research methodology was linear measurement. In this Method, the most important way to gather data was the questionnaire to be completed by the staff. To get the desired sample, the staff was classified into three groups based on random sampling: high, middle and low rank. Then samples of each group were extracted using simple random sampling. When the questionnaire data were ready, the data bank was formed by SPSS software and the data were analyzed by appropriate statistical tests. The research findings showed that there was a meaningful correlation between all the four variables of internal MOTIVATION and the performance of low, middle and high rank staff. Moreover, the findings showed that MOTIVATION of money award and better work conditions as two variables of external MOTIVATION had a meaningful effect on the performance of low and middle rank staff.The findings also revealed that the variables of external MOTIVATION do not have a meaningful effect on the performance of high rank staff; and MOTIVATION of instructional courses did not affect the performance of low rank staff but had a meaningful effect on the performance of middle and high rank staff. Considering the importance of knowing the MOTIVATION types in order to increase the productivity of human force, improving salary and benefits (external MOTIVATION) and establishing an appropriate base in order to pave the way for success and staff aptness (internal MOTIVATION) should be the main priorities.

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APA: Copy

GHORBANI, RANA. (2010). NEEDS AND INTERNAL/EXTERNAL MOTIVATION FACTORS (A CASE STUDY OF IAU, ABHAR BRACH EMPLOYEES). JOURNAL OF BEHAVIORAL SCIENCES, 2(4), 91-118. SID. https://sid.ir/paper/190507/en

Vancouver: Copy

GHORBANI RANA. NEEDS AND INTERNAL/EXTERNAL MOTIVATION FACTORS (A CASE STUDY OF IAU, ABHAR BRACH EMPLOYEES). JOURNAL OF BEHAVIORAL SCIENCES[Internet]. 2010;2(4):91-118. Available from: https://sid.ir/paper/190507/en

IEEE: Copy

RANA GHORBANI, “NEEDS AND INTERNAL/EXTERNAL MOTIVATION FACTORS (A CASE STUDY OF IAU, ABHAR BRACH EMPLOYEES),” JOURNAL OF BEHAVIORAL SCIENCES, vol. 2, no. 4, pp. 91–118, 2010, [Online]. Available: https://sid.ir/paper/190507/en

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