THE EFFECT OF THE NATIONAL IDENTITY OF CONSUMERS ON FOREIGN PRODUCT PURCHASE

Q: How can I download an article?

To download an article from SID, first log in to the site, search for the article title, and click on the 'Download Article' option.

Q: How can I download an ISI article?

To download an ISI article on SID, enter the keyword or article title in the search bar, view the relevant results, click on the desired article, and select the 'Download Article' option.

Q: How can I access the SID database?

To access the SID database, visit SID.ir, create an account, and log in to access scientific resources.

Q: Is downloading articles from SID free?

Some articles on SID are available for free, while others require payment. Details are specified on the article's page.

NEGHABI AZAM; YAZDANI NASSER; NAZEM BOKAEI MOHSEN

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Journal Paper

Paper Information

Journal: New Marketing Research Journal Year:2016 | Volume:6 | Issue:2 (21) Page(s): 115-132

Download Full-Text

Persian Verion

View:

1,226

Download:

Cites:

Information Journal Paper

Title

THE EFFECT OF THE NATIONAL IDENTITY OF CONSUMERS ON FOREIGN PRODUCT PURCHASE

Author(s)

NEGHABI AZAM | YAZDANI NASSER | NAZEM BOKAEI MOHSEN | Issue Writer Certificate

Keywords

NATIONAL IDENTITYQ2

EXTERNAL PRODUCT PURCHASINGQ1

DIVERSITY OF CONTACTQ1

RELATIVISTIC APPRECIATIONQ1

Abstract

The Effect of the NATIONAL IDENTITY of Consumers on Foreign Product Purchase The aim of this study is investigating the effects of consumer’s identity-related antecedents (NATIONAL IDENTITY) to purchase foreign products. As a mediator DIVERSITY OF CONTACT affected on purchasing foreign products. This research is seeking mental processes that effectively explain the causes of changes in purchasing foreign products. In this study, the author tries to draw a multilateral concept of NATIONAL IDENTITY, Universal-Diverse Orientation (UDO), and purchasing foreign products. Required Data for this study collected by questionnaire distributed among 158 student of Commercial Management in the State universities of Tehran. The results show purchase foreign products is reduced with a stronger NATIONAL IDENTITY. And Diversity contact and RELATIVISTIC APPRECIATION with b=-.037 and p<.05 in relation to NATIONAL IDENTITY and the purchase of foreign products and opposite effect.

Cites

No record.

References

No record.

Cite

APA: Copy

NEGHABI, AZAM, YAZDANI, NASSER, & NAZEM BOKAEI, MOHSEN. (2016). THE EFFECT OF THE NATIONAL IDENTITY OF CONSUMERS ON FOREIGN PRODUCT PURCHASE. NEW MARKETING RESEARCH JOURNAL, 6(2 (21) ), 115-132. SID. https://sid.ir/paper/194526/en

Vancouver: Copy

NEGHABI AZAM, YAZDANI NASSER, NAZEM BOKAEI MOHSEN. THE EFFECT OF THE NATIONAL IDENTITY OF CONSUMERS ON FOREIGN PRODUCT PURCHASE. NEW MARKETING RESEARCH JOURNAL[Internet]. 2016;6(2 (21) ):115-132. Available from: https://sid.ir/paper/194526/en

IEEE: Copy

AZAM NEGHABI, NASSER YAZDANI, and MOHSEN NAZEM BOKAEI, “THE EFFECT OF THE NATIONAL IDENTITY OF CONSUMERS ON FOREIGN PRODUCT PURCHASE,” NEW MARKETING RESEARCH JOURNAL, vol. 6, no. 2 (21) , pp. 115–132, 2016, [Online]. Available: https://sid.ir/paper/194526/en

Related Journal Papers