Study and Analysis Relationship of the Rate of Media Literacy with the Rate of Social Well-being of Working Women in Tabriz Factories (Dadash Baradar Industrial co. “ Shoniz” & Sobh Parlar Asia Industrial co. )

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RAD FIROUZ; Pasoodeh Elham

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Journal: MEDIA STUDIES Year:2019 | Volume:13 | Issue:4 (43) Page(s): 59-73

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Title

Study and Analysis Relationship of the Rate of Media Literacy with the Rate of Social Well-being of Working Women in Tabriz Factories (Dadash Baradar Industrial co. “ Shoniz” & Sobh Parlar Asia Industrial co. )

Author(s)

RAD FIROUZ | Pasoodeh Elham | Issue Writer Certificate

Keywords

media literacyQ1

Social Well-beingQ1

mediaQ2

Mass MediaQ1

Abstract

The present research investigates the relationship between the rate of “ media literacy” and “ Social Well-being” of working women in 2 companies “ Shoniz” and “ Parlar” . Standard quiestionnaire is used to collect information and is done in quantitative method and survey technique. The statistical society is working women in “ Dadash Baradar Industrial co” which includes 140 woman and “ Parlar Asia Industrial co. ” that includes 60 woman. The quiestionnaire is distributed among all of the 200 women. The research finding showed that there was a meaningfull relationship between the independent variable “ media literacy” dependant variables indicators including “ Social Actualization” , “ Social Coherence” , “ Social Acceptance” and “ Social Integration” except the “ Social Contribution” and these four hypothesis are accepted. But there isn’ t any meaningfull relationship between predestinate variables including “ Age” , “ Marital Statue” and “ Socio-economic Base” with Social Well-being. Also a meaningfull relationship is seen between Age and media literacy. The result of linear regression analysis showed that media literacy could explain 11/2 % of Social Well-beings changes and 88/8 of the remaining changes were affected by the other variables and factors that aren’ t included in this research. Also media literacy had the effect equal to 34/1 % on working women’ s Social Well-being. It means that by increasing one standard deviation of media literacy, the rate of Social Well-being among working women had been increased equal to 0/341 of standard deviation. So it can be included that there is a relationship between media literacy and Social Well-being.

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APA: Copy

RAD, FIROUZ, & Pasoodeh, Elham. (2019). Study and Analysis Relationship of the Rate of Media Literacy with the Rate of Social Well-being of Working Women in Tabriz Factories (Dadash Baradar Industrial co. “ Shoniz” & Sobh Parlar Asia Industrial co. ). MEDIA STUDIES, 13(4 (43) ), 59-73. SID. https://sid.ir/paper/211938/en

Vancouver: Copy

RAD FIROUZ, Pasoodeh Elham. Study and Analysis Relationship of the Rate of Media Literacy with the Rate of Social Well-being of Working Women in Tabriz Factories (Dadash Baradar Industrial co. “ Shoniz” & Sobh Parlar Asia Industrial co. ). MEDIA STUDIES[Internet]. 2019;13(4 (43) ):59-73. Available from: https://sid.ir/paper/211938/en

IEEE: Copy

FIROUZ RAD, and Elham Pasoodeh, “Study and Analysis Relationship of the Rate of Media Literacy with the Rate of Social Well-being of Working Women in Tabriz Factories (Dadash Baradar Industrial co. “ Shoniz” & Sobh Parlar Asia Industrial co. ),” MEDIA STUDIES, vol. 13, no. 4 (43) , pp. 59–73, 2019, [Online]. Available: https://sid.ir/paper/211938/en

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