COMPUTER GAMES AND REPRESENTATION OF WOMEN: SEMANTIC ANALYSIS OF ELSA’S GAMES

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AZIZY FARID; ATABAK MOHAMMAD; AFKHAMI HOSSEIN ALI

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Journal Paper

Paper Information

Journal: NEW MEDIA STUDIES Year:2018 | Volume:4 | Issue:14 Page(s): 221-253

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Information Journal Paper

Title

COMPUTER GAMES AND REPRESENTATION OF WOMEN: SEMANTIC ANALYSIS OF ELSA’S GAMES

Author(s)

AZIZY FARID | ATABAK MOHAMMAD | AFKHAMI HOSSEIN ALI | Issue Writer Certificate

Keywords

REPRESENTATIONQ2

WOMENQ2

GENDER STEREOTYPESQ2

SEMIOLOGYQ2

VIDEO GAMEQ1

Abstract

Today, video gaming is a major global industry rivaling the film, music and book publishing industries. The products of this industry are widely used by children and teens to fill leisure time. Computer games with entertainment and pleasure provide packed images and views in the form of stereotypes. The present study deconstruct female GENDER STEREOTYPES by concentration on Elsa’s Games. This study, while analyzing the REPRESENTATION of gender in this series of games, reveals the implications and hidden themes behind the construction of the female archetype. In general, this research uses a qualitative approach and semiotic method to decode the gendered themes and stereotypes hidden in this game series. Findings show that the presence of female character in most scenes is traumatic and problematic. Including stereotypical categories constituting this traumatic identity are located in assigned roles, training body, showing with satisfaction and hidden presence of Supporter subject. The GENDER STEREOTYPES behind this game belonged WOMEN to the home and its environment and through the naturalization of gender roles, seeks to exacerbate existing relationships.

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APA: Copy

AZIZY, FARID, ATABAK, MOHAMMAD, & AFKHAMI, HOSSEIN ALI. (2018). COMPUTER GAMES AND REPRESENTATION OF WOMEN: SEMANTIC ANALYSIS OF ELSA’S GAMES. NEW MEDIA STUDIES, 4(14 ), 221-253. SID. https://sid.ir/paper/264664/en

Vancouver: Copy

AZIZY FARID, ATABAK MOHAMMAD, AFKHAMI HOSSEIN ALI. COMPUTER GAMES AND REPRESENTATION OF WOMEN: SEMANTIC ANALYSIS OF ELSA’S GAMES. NEW MEDIA STUDIES[Internet]. 2018;4(14 ):221-253. Available from: https://sid.ir/paper/264664/en

IEEE: Copy

FARID AZIZY, MOHAMMAD ATABAK, and HOSSEIN ALI AFKHAMI, “COMPUTER GAMES AND REPRESENTATION OF WOMEN: SEMANTIC ANALYSIS OF ELSA’S GAMES,” NEW MEDIA STUDIES, vol. 4, no. 14 , pp. 221–253, 2018, [Online]. Available: https://sid.ir/paper/264664/en

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