THE CONUNDRUM OF ONLINE PRESCRIPTION DRUG PROMOTION COMMENT ON “TROUBLE SPOTS IN ONLINE DIRECT-TO-CONSUMER PRESCRIPTION DRUG PROMOTION: A CONTENT ANALYSIS OF FDA WARNING LETTERS” (COMMENTARY)

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WANASIKA ISAAC

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Journal Paper

Paper Information

Journal: International Journal of Health Policy and Management Year:2016 | Volume:5 | Issue:6 Page(s): 391-392

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Title

THE CONUNDRUM OF ONLINE PRESCRIPTION DRUG PROMOTION COMMENT ON “TROUBLE SPOTS IN ONLINE DIRECT-TO-CONSUMER PRESCRIPTION DRUG PROMOTION: A CONTENT ANALYSIS OF FDA WARNING LETTERS” (COMMENTARY)

Author(s)

WANASIKA ISAAC | Issue Writer Certificate

Keywords

PRESCRIPTION DRUG

ONLINE PROMOTION

FOOD AND DRUG ADMINISTRATION (FDA)

Abstract

This commentary discusses pertinent issues from Hyosun Kim’s paper on online PRESCRIPTION DRUG promotion. The study is well-designed and the findings highlight some of the consequences of the Food and Drug Administration’s (FDA’s) decision to deregulate online advertising of PRESCRIPTION DRUGs. While Kim’s findings confirm some of the early concerns, they also provide a perspective of implementation challenges in the ever-changing technological environment.

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APA: Copy

WANASIKA, ISAAC. (2016). THE CONUNDRUM OF ONLINE PRESCRIPTION DRUG PROMOTION COMMENT ON “TROUBLE SPOTS IN ONLINE DIRECT-TO-CONSUMER PRESCRIPTION DRUG PROMOTION: A CONTENT ANALYSIS OF FDA WARNING LETTERS” (COMMENTARY). INTERNATIONAL JOURNAL OF HEALTH POLICY AND MANAGEMENT, 5(6), 391-392. SID. https://sid.ir/paper/338314/en

Vancouver: Copy

WANASIKA ISAAC. THE CONUNDRUM OF ONLINE PRESCRIPTION DRUG PROMOTION COMMENT ON “TROUBLE SPOTS IN ONLINE DIRECT-TO-CONSUMER PRESCRIPTION DRUG PROMOTION: A CONTENT ANALYSIS OF FDA WARNING LETTERS” (COMMENTARY). INTERNATIONAL JOURNAL OF HEALTH POLICY AND MANAGEMENT[Internet]. 2016;5(6):391-392. Available from: https://sid.ir/paper/338314/en

IEEE: Copy

ISAAC WANASIKA, “THE CONUNDRUM OF ONLINE PRESCRIPTION DRUG PROMOTION COMMENT ON “TROUBLE SPOTS IN ONLINE DIRECT-TO-CONSUMER PRESCRIPTION DRUG PROMOTION: A CONTENT ANALYSIS OF FDA WARNING LETTERS” (COMMENTARY),” INTERNATIONAL JOURNAL OF HEALTH POLICY AND MANAGEMENT, vol. 5, no. 6, pp. 391–392, 2016, [Online]. Available: https://sid.ir/paper/338314/en

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