THE ROLE OF INFORMING AND ADVERTISEMENTIN PROPER RECOGNITION OF THE PUBLIC LIABILITY INSURANCE (IN PARTICULAR VOLUNTARY,INSURANCE)

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AMELI A.

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Journal: ECONOMIC RESEARCH REVIEW Year:2003 | Volume:3 | Issue:2 Page(s): 160-190

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Information Journal Paper

Title

THE ROLE OF INFORMING AND ADVERTISEMENTIN PROPER RECOGNITION OF THE PUBLIC LIABILITY INSURANCE (IN PARTICULAR VOLUNTARY,INSURANCE)

Author(s)

AMELI A. | Issue Writer Certificate

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Abstract

The paper focuses on the activities of the insurance companies and the role of informing and adventising in proper recognition of the public liabilityinsurance. It considers the advertisement as a "Communicative Tool for marketing" which has a social role and affects public benefits. The paper also discusses different assumptions in relation to the effectiveness of advertisement and information in the success of the insurances and absorbing of demands, by considering the projected goals. The relationship between marketing and services also have been considered.

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APA: Copy

AMELI, A.. (2003). THE ROLE OF INFORMING AND ADVERTISEMENTIN PROPER RECOGNITION OF THE PUBLIC LIABILITY INSURANCE (IN PARTICULAR VOLUNTARY,INSURANCE). ECONOMIC RESEARCH REVIEW, 3(2), 160-190. SID. https://sid.ir/paper/364357/en

Vancouver: Copy

AMELI A.. THE ROLE OF INFORMING AND ADVERTISEMENTIN PROPER RECOGNITION OF THE PUBLIC LIABILITY INSURANCE (IN PARTICULAR VOLUNTARY,INSURANCE). ECONOMIC RESEARCH REVIEW[Internet]. 2003;3(2):160-190. Available from: https://sid.ir/paper/364357/en

IEEE: Copy

A. AMELI, “THE ROLE OF INFORMING AND ADVERTISEMENTIN PROPER RECOGNITION OF THE PUBLIC LIABILITY INSURANCE (IN PARTICULAR VOLUNTARY,INSURANCE),” ECONOMIC RESEARCH REVIEW, vol. 3, no. 2, pp. 160–190, 2003, [Online]. Available: https://sid.ir/paper/364357/en

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