Information Journal Paper
APA:
Copy. (2017). What makes a television commercial sell? using biometrics to identify successful ads: demonstrating neuromeasures’ potential on 100 mars brand ads with single-source data. JOURNAL OF ADVERTISING RESEARCH, 57(1), 53-66. SID. https://sid.ir/paper/750714/en
Vancouver:
Copy. What makes a television commercial sell? using biometrics to identify successful ads: demonstrating neuromeasures’ potential on 100 mars brand ads with single-source data. JOURNAL OF ADVERTISING RESEARCH[Internet]. 2017;57(1):53-66. Available from: https://sid.ir/paper/750714/en
IEEE:
Copy, “What makes a television commercial sell? using biometrics to identify successful ads: demonstrating neuromeasures’ potential on 100 mars brand ads with single-source data,” JOURNAL OF ADVERTISING RESEARCH, vol. 57, no. 1, pp. 53–66, 2017, [Online]. Available: https://sid.ir/paper/750714/en