AN INVESTIGATION OF THE EFFECT OF CUSTOMER ORIENTATION OF SERVICE AND HEALTH INSTITUTIONS ON STRATEGIC INNOVATION (A CASE OF NIKAN HOSPITAL)

Q: How can I download an article?

To download an article from SID, first log in to the site, search for the article title, and click on the 'Download Article' option.

Q: How can I download an ISI article?

To download an ISI article on SID, enter the keyword or article title in the search bar, view the relevant results, click on the desired article, and select the 'Download Article' option.

Q: How can I access the SID database?

To access the SID database, visit SID.ir, create an account, and log in to access scientific resources.

Q: Is downloading articles from SID free?

Some articles on SID are available for free, while others require payment. Details are specified on the article's page.

HAGHIGHI MOHAMMAD; ATAEI SAEIDI SONIA; GHAFARI ALI

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Journal Paper

Paper Information

Journal: JOURNAL OF PUBLIC ADMINISTRATION Year:2016 | Volume:7 | Issue:4 Page(s): 803-818

Download Full-Text

Persian Verion

View:

982

Download:

Cites:

Information Journal Paper

Title

AN INVESTIGATION OF THE EFFECT OF CUSTOMER ORIENTATION OF SERVICE AND HEALTH INSTITUTIONS ON STRATEGIC INNOVATION (A CASE OF NIKAN HOSPITAL)

Author(s)

HAGHIGHI MOHAMMAD | ATAEI SAEIDI SONIA | GHAFARI ALI | Issue Writer Certificate

Keywords

CUSTOMER ORIENTATIONQ2

NIKAN HOSPITALQ2

STRATEGIC ORIENTATIONQ2

Abstract

The Aim of This Study is Investigation of the effect of CUSTOMER ORIENTATION on strategic innovation in NIKAN HOSPITAL, which considered as an applied research and the research methodology as descriptive and based on Survey. The population consisted of hospital managers and customers of NIKAN HOSPITAL; Customers Were Unlimited and Managers Population Consisted of 20 Person and the number of managers with the Morgan Sampling Table Selected as 19 samples for use in inferential statistics, In total, 349 samples Selected So for Decreasing the number of Responses, 350 Correct Questionnaire were analyzed in total. In this study, stratified random sampling method was used, In This Research, Internal CUSTOMER ORIENTATION Questionnaire was completed by managers and other sectors of questionnaires completed by customers, results showed significant positive effect of CUSTOMER ORIENTATION on STRATEGIC ORIENTATION.

Cites

No record.

References

No record.

Cite

APA: Copy

HAGHIGHI, MOHAMMAD, ATAEI SAEIDI, SONIA, & GHAFARI, ALI. (2016). AN INVESTIGATION OF THE EFFECT OF CUSTOMER ORIENTATION OF SERVICE AND HEALTH INSTITUTIONS ON STRATEGIC INNOVATION (A CASE OF NIKAN HOSPITAL). JOURNAL OF PUBLIC ADMINISTRATION, 7(4 ), 803-818. SID. https://sid.ir/paper/139870/en

Vancouver: Copy

HAGHIGHI MOHAMMAD, ATAEI SAEIDI SONIA, GHAFARI ALI. AN INVESTIGATION OF THE EFFECT OF CUSTOMER ORIENTATION OF SERVICE AND HEALTH INSTITUTIONS ON STRATEGIC INNOVATION (A CASE OF NIKAN HOSPITAL). JOURNAL OF PUBLIC ADMINISTRATION[Internet]. 2016;7(4 ):803-818. Available from: https://sid.ir/paper/139870/en

IEEE: Copy

MOHAMMAD HAGHIGHI, SONIA ATAEI SAEIDI, and ALI GHAFARI, “AN INVESTIGATION OF THE EFFECT OF CUSTOMER ORIENTATION OF SERVICE AND HEALTH INSTITUTIONS ON STRATEGIC INNOVATION (A CASE OF NIKAN HOSPITAL),” JOURNAL OF PUBLIC ADMINISTRATION, vol. 7, no. 4 , pp. 803–818, 2016, [Online]. Available: https://sid.ir/paper/139870/en

Related Journal Papers