DESIGNING A MODEL FOR MEASURING ORGANIZATIONAL EXTERNAL INTELLIGENCE: AN APPROACH TO COMPETITIVE INTELLIGENCE

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HOSSEINI SEYED YAGHOUB; YADOLAHI SHAHRBANOU

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Journal: JOURNAL OF BUSINESS MANAGEMENT Year:2013 | Volume:5 | Issue:3 Page(s): 57-82

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Title

DESIGNING A MODEL FOR MEASURING ORGANIZATIONAL EXTERNAL INTELLIGENCE: AN APPROACH TO COMPETITIVE INTELLIGENCE

Author(s)

HOSSEINI SEYED YAGHOUB | YADOLAHI SHAHRBANOU | Issue Writer Certificate

Keywords

COMPETITIVE INTELLIGENCEQ2

EXTERNAL ENVIRONMENT ANALYSISQ2

INFORMATION RESOURCESQ2

ORGANIZATIONAL EXTERNAL INTELLIGENCEQ2

Abstract

Nowadays, organizations need the tools which identify, gather and analyze the required information from the external environment in order to use the obtained intelligence in making strategic decisions. In this regard, the ORGANIZATIONAL EXTERNAL INTELLIGENCE provides the analyzed information for the organizational decisions. Despite the effectiveness and importance of these tools (i.e. the ORGANIZATIONAL EXTERNAL INTELLIGENCE), a model for measuring organizations’ performance with regard to ORGANIZATIONAL EXTERNAL INTELLIGENCE has not been designed yet. This study is an applied research and a qualitative survey. The collected data was analyzed using factor analysis methods and structural equation modeling. The findings of this study indicated that ORGANIZATIONAL EXTERNAL INTELLIGENCE was measured through environmental intelligence (technological intelligence, political-logical intelligence, economic intelligence, ecological intelligence and social-cultural intelligence) and market intelligence (suppliers’ intelligence, distributors’ intelligence, customers’ intelligence and competitors’ intelligence). Moreover, the selected organizations were reported to have a moderate level of intelligence regarding external factors.

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APA: Copy

HOSSEINI, SEYED YAGHOUB, & YADOLAHI, SHAHRBANOU. (2013). DESIGNING A MODEL FOR MEASURING ORGANIZATIONAL EXTERNAL INTELLIGENCE: AN APPROACH TO COMPETITIVE INTELLIGENCE. JOURNAL OF BUSINESS MANAGEMENT, 5(3), 57-82. SID. https://sid.ir/paper/140278/en

Vancouver: Copy

HOSSEINI SEYED YAGHOUB, YADOLAHI SHAHRBANOU. DESIGNING A MODEL FOR MEASURING ORGANIZATIONAL EXTERNAL INTELLIGENCE: AN APPROACH TO COMPETITIVE INTELLIGENCE. JOURNAL OF BUSINESS MANAGEMENT[Internet]. 2013;5(3):57-82. Available from: https://sid.ir/paper/140278/en

IEEE: Copy

SEYED YAGHOUB HOSSEINI, and SHAHRBANOU YADOLAHI, “DESIGNING A MODEL FOR MEASURING ORGANIZATIONAL EXTERNAL INTELLIGENCE: AN APPROACH TO COMPETITIVE INTELLIGENCE,” JOURNAL OF BUSINESS MANAGEMENT, vol. 5, no. 3, pp. 57–82, 2013, [Online]. Available: https://sid.ir/paper/140278/en

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