PERFORMANCE EVALUATION BY USING FUZZY ANP AND BSC APPROACH (CASE STUDY: ISFAHAN PETROCHEMICAL COMPANY)

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ANVARI ROSTAMI ALI ASGHAR; HESHMATI MOHAMMAD RASOUL; SHAVERDI MAISAM; BASHIRI VAHAB

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Journal: Year:2012 | Volume:7 | Issue:21 Page(s): 9-22

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Information Journal Paper

Title

PERFORMANCE EVALUATION BY USING FUZZY ANP AND BSC APPROACH (CASE STUDY: ISFAHAN PETROCHEMICAL COMPANY)

Author(s)

ANVARI ROSTAMI ALI ASGHAR | HESHMATI MOHAMMAD RASOUL | SHAVERDI MAISAM | BASHIRI VAHAB | Issue Writer Certificate

Keywords

STRATEGIC MANAGEMENTQ2

PERFORMANCE EVALUATIONQ2

BALANCED SCORECARD (BSC)Q2

ANALYTIC NETWORK PROCESS (ANP)Q2

FUZZY EVALUATIONQ2

Abstract

Balanced Scorecard (BSC), which is used as a strategic evaluation tool, is a method of determining business performance using lagging and leading indicators on the basis of vision and strategies. It has been revealed in the review of relevant literature that despite the satisfying levels achieved in conceptual and theoretical dimension of Balanced Scorecard, the method has some deficiencies in terms of implementation on a quantitative basis and that there remain some problems to be resolved. In the scope of the study, BSC approach was integrated with fuzzy ANP technique so as to determine the performance level of Isfahan Petrochemical Company on the basis of its vision and strategies. The reason for combining these methods is reciprocal relation between effective indexes in BSC that fuzzy ANP solves this problem. For designing model, first list of related indexes are extracted and then they are studied by experts of Isfahan Petrochemical Company and final model is designed. Proposed model has shown that performance indicators with different structures included in BSC approach can be consolidated with the help of fuzzy ANP technique.

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APA: Copy

ANVARI ROSTAMI, ALI ASGHAR, HESHMATI, MOHAMMAD RASOUL, SHAVERDI, MAISAM, & BASHIRI, VAHAB. (2012). PERFORMANCE EVALUATION BY USING FUZZY ANP AND BSC APPROACH (CASE STUDY: ISFAHAN PETROCHEMICAL COMPANY). JOURNAL OF INDUSTRIAL MANAGEMENT, 7(21), 9-22. SID. https://sid.ir/paper/171099/en

Vancouver: Copy

ANVARI ROSTAMI ALI ASGHAR, HESHMATI MOHAMMAD RASOUL, SHAVERDI MAISAM, BASHIRI VAHAB. PERFORMANCE EVALUATION BY USING FUZZY ANP AND BSC APPROACH (CASE STUDY: ISFAHAN PETROCHEMICAL COMPANY). JOURNAL OF INDUSTRIAL MANAGEMENT[Internet]. 2012;7(21):9-22. Available from: https://sid.ir/paper/171099/en

IEEE: Copy

ALI ASGHAR ANVARI ROSTAMI, MOHAMMAD RASOUL HESHMATI, MAISAM SHAVERDI, and VAHAB BASHIRI, “PERFORMANCE EVALUATION BY USING FUZZY ANP AND BSC APPROACH (CASE STUDY: ISFAHAN PETROCHEMICAL COMPANY),” JOURNAL OF INDUSTRIAL MANAGEMENT, vol. 7, no. 21, pp. 9–22, 2012, [Online]. Available: https://sid.ir/paper/171099/en

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