EXAMINING THE AMOUNT AND FACTORS OF YOUNG TEHRAN INHABITANTS’TRUST IN BBC PERSIAN NEWS

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TORBATI SARVNAZ; NASSIRIYANY FEZZEH

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Paper Information

Journal: MEDIA STUDIES Year:2012 | Volume:7 | Issue:17 Page(s): 79-87

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Information Journal Paper

Title

EXAMINING THE AMOUNT AND FACTORS OF YOUNG TEHRAN INHABITANTS’TRUST IN BBC PERSIAN NEWS

Author(s)

TORBATI SARVNAZ | NASSIRIYANY FEZZEH | Issue Writer Certificate

Keywords

BBC PERSIANQ2

NEWSQ2

TRUSTQ2

PROFESSIONALQ2

FUNCTIONQ2

EFFECTIVE FACTORSQ2

Abstract

The present research was aimed at Examining the amount and factors of young Tehran inhabitants’ TRUST in BBC PERSIAN NEWS. Today television channels have to broadcast latest world NEWS in different and new methods in order to survive and keep their audience. So BBC PERSIAN NEWS is concentrated on NEWS broadcast and tries to meet the needs of its audience as quickly as possible. The method of this study was survey. The sample population included 401 18- 35 year-old young adults from Tehran. Sampling method was random sampling. The results show that among the examined TV channels BBC PERSIAN has the most audience. Also the results indicate that high speed of NEWS broadcasting, giving correct NEWS, and responding to the information needs of the audience are among the FUNCTIONs of BBC PERSIAN that subjects have rated as good and very good. Approximately more than half of young adults have rated BBC PERSIAN's FUNCTION in neutrality, avoiding censorship and broadcasting contradicted NEWS, and rendering exact analyses as good and very good. Regarding access to sources of NEWS and gathering information, the subjects rated BBC PERSIAN first and IRINN TV, VOA, and Manoto TV next respectively and it shows that the amount of young adults’ TRUST in BBC PERSIAN NEWS is more than other examined TV channels.

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APA: Copy

TORBATI, SARVNAZ, & NASSIRIYANY, FEZZEH. (2012). EXAMINING THE AMOUNT AND FACTORS OF YOUNG TEHRAN INHABITANTS’TRUST IN BBC PERSIAN NEWS. MEDIA STUDIES, 7(17), 79-87. SID. https://sid.ir/paper/211836/en

Vancouver: Copy

TORBATI SARVNAZ, NASSIRIYANY FEZZEH. EXAMINING THE AMOUNT AND FACTORS OF YOUNG TEHRAN INHABITANTS’TRUST IN BBC PERSIAN NEWS. MEDIA STUDIES[Internet]. 2012;7(17):79-87. Available from: https://sid.ir/paper/211836/en

IEEE: Copy

SARVNAZ TORBATI, and FEZZEH NASSIRIYANY, “EXAMINING THE AMOUNT AND FACTORS OF YOUNG TEHRAN INHABITANTS’TRUST IN BBC PERSIAN NEWS,” MEDIA STUDIES, vol. 7, no. 17, pp. 79–87, 2012, [Online]. Available: https://sid.ir/paper/211836/en

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