IRANIAN JOURNAL OF MANAGEMENT SCIENCES
Year:2019 | Volume:14 | Issue:53|Papers Count:7

The purpose of this paper is to study the relationship between employer’ s brand attractiveness and tendency of Iranian elites to emigrate. We examined the moderating role of migration possibility as well. In order to identify the criteria of Iranian employers brand attractiveness, we conducted a semi-structured interviews with 44 graduate students from Iran’ s well-known universities of technology. We also customized two questionnaires for measuring employer’ s brand attractiveness and the possibility of migration. The statistical population of the study consisted of 12624 final year graduate students from Iran's top technology and engineering universities based on the Shanghai (2017) ranking. We used stratified random sampling to choose 694 students. For analysis of qualitative data, thematic analysis and for quantitative data, structural equation modeling with partial least squares and PLS software approach were used. The findings show that the attractiveness of employer’ s brand decreases students tendency to migrate, and this relationship is moderated by possibility to emigrate. Based on the research findings, it is likely that, the more improving the attractiveness of employer’ s brand in areas of economic, development, innovation and social values, the less tendency for Iranian elites to emigrate.

This paper investigates the status of corporate governance (CG) in Iran’ s state-owned enterprises (SOEs). It adopts an interpretive case study approach and is based on an in-depth study of Iranian SOEs. We examine the current state of CG systems in SOEs, and through drawing upon institutional theory (namely the concepts of institutional logics and institutional entrepreneurship), study the reasons behind the perceived failure of CG in the examined context. Our findings provide a multi-level conceptualization of the failure of CG in SOEs, and identify four mutually constitutive factors – state, educators and experts, organizational field, and individualist culture – that collectively underpin this process. The key contributions of our study include offering a refreshed view of CG in Iranian SOEs, hence contributing to the corporate governance literature in developing economies. Additionally, through extending the concept of importation, along with institutional logics and institutional entrepreneurship to CG studies in developing economies, we provide an alternative theoretical framework using which studies of similar nature could be conducted. Finally, policymakers and practitioners can benefit from the proposed recommendations and improve the CG implementation process in SOEs.

Given the nature of non-governmental organizations and their reliance on volunteering, the leadership style plays a vital role in the formation, growth and survival of this type of organizations. The previous researches on this subject, reveal that the dominant leadership style of these types of organizations is servant leadership. This study is aimed at investigating what are reflections of using this type of leadership style in NGOs. In this study we also test the moderating role of Islamic work ethics. This study was conducted in Mahak institution which is a known Iranian NGO with 2200 employees. We selected 327 employees by stratified random sampling and distributed a standard questionnaire to collect data. For analysis of collected data, we used structural equation modeling, SPSS and smart PLS software. The results indicate that servant leadership has a significant positive relationship with four levels variables; individual (resilience and job involvement), team (team member interaction), organization (organizational identification and pride) and family (work family enrichment). Furthermore, we didn’ t find a positive relationship between Islamic work ethics (as a moderating variable) and servant leadership. Based on the research findings, the authors may suggest that NGOs board of trustees develop managers who tend practicing servant leadership style and provide them a platform for learning the characteristics of voluntary altruism, emotional healing, knowledge and a convincing role to take advantage of its individual, team, organizational, and family implications.

A company's brand is known as one of its most important assets, therefore, companies are trying to identify themselves with specific features known as brand identity. But, the people’ s perception of a firm’ s brand differs from those that has been planned by the firms. A brand conceptual map is a tool that helps companies to identify differences between brand image and brand identity. The purpose of this study is to explore the perception network and the brand image of Iran’ s Middle East Bank. In order to mapping the Bank’ s brand image, we interviewed eighty seven knowledgeable individuals who were our informants over banking services. The results of the research indicate that the Middle East Bank has a positive overall social image. Its most important positive features include being customer oriented, providing quality services, and being a class-leading bank, and its negative features were not much accessable, weak social presence, and being little known.

Stock exchange market, as an important institution for financial resources allocation, plays a fundamental role in the fast and continuous economic growth. Stock exchange brokerage’ s performance is very influential in attracting and remaining stockholders in market. This paper is aimed at modeling the dynamics of brokerage’ s marketing system and simulate key factors as marketing effectiveness, customer satisfaction and loyalty using System Dynamics approach. The research model is simulated and analyzed by Vensim DSS. For testing the reliability of the model, RMSE has been calculated. We used Scenario Planning approach to investigate the important and uncertain environmental factors affecting brokerages marketing system. The results of testing different policies under scenarios show that the most influential factor in improving marketing effectiveness is customer relationship management which can enhance marketing effectiveness to seventy percent that implies twenty progress. Besides in stock market’ s boom and parallel market recession, increasing marketing impact can noticeably improve marketing effectiveness.

With wider environmental constraints, more complex competition, market fragmentation and changing customers preferences, business firms are looking for new approaches to overcome these challenges. One of the strategies dealing with these challenges is called Co-opetition, which is a paradox in area of strategic management literature. The purpose of this paper is a systematic review of literature on coopetition theories and approaches. We first introduce the most significant theories found in the area of strategic management. Then, by systematically reviewing the literature we look for typologies in order to formulate the research general framework. The findings of the research show that ten basic theories of coopetition form the general theoretical framework of the study. But, among them, the most pervasive theories are game theory, resource based theory and network theory. Furthermore, the results indicate that there are different views among theorists on how to interpret coopetition strategy in terms of its advantages, applications, typologies, paradoxical nature as well as how it affects the performance of business enterprises. Also, two issues of mutual trust and tension management can be used to better understand this strategy.