THE EFFECT OF TOTAL QUALITY MANAGEMENT (TQM) ON PERFORMANCE: THE MEDIATION OF MARKET ORIENTATION

Q: How can I download an article?

To download an article from SID, first log in to the site, search for the article title, and click on the 'Download Article' option.

Q: How can I download an ISI article?

To download an ISI article on SID, enter the keyword or article title in the search bar, view the relevant results, click on the desired article, and select the 'Download Article' option.

Q: How can I access the SID database?

To access the SID database, visit SID.ir, create an account, and log in to access scientific resources.

Q: Is downloading articles from SID free?

Some articles on SID are available for free, while others require payment. Details are specified on the article's page.

KAFFASHPOUR AZAR; ZENDE DEL AHMAD; KHAJEI ROZITA

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Journal Paper

Paper Information

Journal: JOURNAL OF ECONOMICS & BUSINESS RESEARCH Year:2010 | Volume:1 | Issue:1 Page(s): 73-88

Download Full-Text

Persian Verion

View:

1,926

Download:

Cites:

Information Journal Paper

Title

THE EFFECT OF TOTAL QUALITY MANAGEMENT (TQM) ON PERFORMANCE: THE MEDIATION OF MARKET ORIENTATION

Author(s)

KAFFASHPOUR AZAR | ZENDE DEL AHMAD | KHAJEI ROZITA | Issue Writer Certificate

Keywords

HOTELQ3

MARKET ORIENTATIONQ3

SERVICE QUALITYQ2

TOTAL QUALITY MANAGEMENTQ3

Abstract

regarding the growing attention to the role of quality in organizations different approaches have been presented. TOTAL QUALITY MANAGEMENT (TQM) is a management system that the organizations may apply to control their goods and services as well as the sale process to present them. The effects of this system on performance have been examined several times and led to valid results. Hence, to improve the organizational performance that can be the result of TQM, just imagine an inefficient but complicated organization. This research intends to add a systematic view to quality control by examining the intermediating role of MARKET ORIENTATION (MO) and recognize the joint effects of these two managerial approaches on organizations' performance. In other words, the current research seeks to examine the effects of TQM on performance (service quality) through the intermediation of MO. To do so, the data were collected using a self-administered questionnaire that included 37 questions.The reliability of the questionnaire for pre-type was 0.83% and in general estimated as 0.91%. The final results revealed that MO cannot play the intermediating role in TQM affecting on performance.

Cites

INVESTIGATING THE RELATIONSHIP BETWEEN TOTAL QUALITY MANAGEMENT AND FINANCIAL PERFORMANCE OF BANKS, INSURANCE COMPANIES, AND ACTIVE INVESTMENT COMPANIES IN IRAN

References

Cite

APA: Copy

KAFFASHPOUR, AZAR, ZENDE DEL, AHMAD, & KHAJEI, ROZITA. (2010). THE EFFECT OF TOTAL QUALITY MANAGEMENT (TQM) ON PERFORMANCE: THE MEDIATION OF MARKET ORIENTATION. JOURNAL OF ECONOMICS & BUSINESS RESEARCH, 1(1), 73-88. SID. https://sid.ir/paper/201517/en

Vancouver: Copy

KAFFASHPOUR AZAR, ZENDE DEL AHMAD, KHAJEI ROZITA. THE EFFECT OF TOTAL QUALITY MANAGEMENT (TQM) ON PERFORMANCE: THE MEDIATION OF MARKET ORIENTATION. JOURNAL OF ECONOMICS & BUSINESS RESEARCH[Internet]. 2010;1(1):73-88. Available from: https://sid.ir/paper/201517/en

IEEE: Copy

AZAR KAFFASHPOUR, AHMAD ZENDE DEL, and ROZITA KHAJEI, “THE EFFECT OF TOTAL QUALITY MANAGEMENT (TQM) ON PERFORMANCE: THE MEDIATION OF MARKET ORIENTATION,” JOURNAL OF ECONOMICS & BUSINESS RESEARCH, vol. 1, no. 1, pp. 73–88, 2010, [Online]. Available: https://sid.ir/paper/201517/en

Related Journal Papers