EXAMINATION OF INFLUENTIAL FACTORS ON BANK OF INDUSTRY & MINE CUSTOMERS' SATISFACTION

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HOSSEINI HASHEMZADEH D.

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Journal: JOURNAL OF BUSINESS MANAGEMENT Year:2009 | Volume:1 | Issue:2 Page(s): 63-82

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Title

EXAMINATION OF INFLUENTIAL FACTORS ON BANK OF INDUSTRY & MINE CUSTOMERS' SATISFACTION

Author(s)

HOSSEINI HASHEMZADEH D. | Issue Writer Certificate

Keywords

CUSTOMERS' SATISFACTIONQ2

SERVICE QUALITYQ2

CUSTOMERS' ATTITUDESQ3

CUSTOMERS' STATUSQ3

Abstract

This essay proposes results of three investigations on satisfaction of Industry & Mine Bank's customers. This research rendered yearly and pursues following purposes: attainment to resolution for increasing CUSTOMERS' SATISFACTION, knowing of CUSTOMERS' ATTITUDES on Bank employees, customers' Judgment on regularities of Bank, measuring CUSTOMERS' SATISFACTION, knowing of CUSTOMERS' STATUS. Hypotheses of mentioned investigations related relation of above independent variables and customer's satisfaction. This research used longitudinal method and its technique of data gathering is questionnaire. Sample size was 675 customers at the first phase, 681 customers sat the second phase, and 556 customers at the final phase. Achieved result strum this research indicates: 1) The correlation between SERVICE QUALITY and CUSTOMERS' SATISFACTIONs at %44 level. 2) The correlation between CUSTOMERS' ATTITUDES and CUSTOMERS' SATISFACTION is at %33 level. 3) The correlation between customers' judgment on regalities and CUSTOMERS' SATISFACTION is at %28 level.

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APA: Copy

HOSSEINI HASHEMZADEH, D.. (2009). EXAMINATION OF INFLUENTIAL FACTORS ON BANK OF INDUSTRY & MINE CUSTOMERS' SATISFACTION. JOURNAL OF BUSINESS MANAGEMENT, 1(2), 63-82. SID. https://sid.ir/paper/140191/en

Vancouver: Copy

HOSSEINI HASHEMZADEH D.. EXAMINATION OF INFLUENTIAL FACTORS ON BANK OF INDUSTRY & MINE CUSTOMERS' SATISFACTION. JOURNAL OF BUSINESS MANAGEMENT[Internet]. 2009;1(2):63-82. Available from: https://sid.ir/paper/140191/en

IEEE: Copy

D. HOSSEINI HASHEMZADEH, “EXAMINATION OF INFLUENTIAL FACTORS ON BANK OF INDUSTRY & MINE CUSTOMERS' SATISFACTION,” JOURNAL OF BUSINESS MANAGEMENT, vol. 1, no. 2, pp. 63–82, 2009, [Online]. Available: https://sid.ir/paper/140191/en

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